Top Marketing Manager Jobs in Melbourne

As a Marketing Manager, you will drive user acquisition across product categories in Australia by managing campaigns, influencers, and events to boost brand awareness and sales.

Own the marketing technology product: manage Salesforce lead architecture, CDP integrations, data pipelines, and LLM-driven initiatives. Partner with performance marketing, data engineering, and sales to deliver personalised campaigns, conversion APIs, and high-ROI technical roadmaps while leading engineering execution and executive reporting.

Design, build and optimise lifecycle marketing programs from first touch through expansion. Own email channel, nurture journeys, lead management, routing and recycling. Partner cross-functionally with product marketing, sales, BDRs and customer success to drive pipeline, run experiments, measure KPIs, and scale repeatable lifecycle plays.

Lead ANZ growth marketing to acquire new customers via paid channels (Search, Meta, TikTok, Display, Affiliates). Build and manage a performance marketing team, plan and optimize media buys, measure CAC/CPA/ROAS, run experiments, support restaurant onboarding and Dish program, and lead local product incubations and merchant retention/reactivation campaigns.

Lead full-funnel performance marketing for major regions: develop and execute multichannel paid campaigns, manage regional P&L and large budgets, optimize performance using data and forecasting, collaborate cross-functionally, and scale high-visibility partner and original events.

Lead end-to-end marketing strategy and execution for two university partners, driving student acquisition and enrolment through data-led, CPL/CPA-focused campaigns. Collaborate with performance, creative, content, and ops teams, write insight-driven briefs, act as brand guardian, translate commercial goals into marketing roadmaps, mentor a coordinator, and manage delivery using Monday.com and agile workflows.

Lead transformative marketing strategies for Orthopaedic Instruments. Influence product launches, customer engagement, and market growth to improve patient outcomes.

Lead the development and execution of marketing strategies for Orthopaedic Instruments, managing product launches, budgets, and market analysis to enhance patient outcomes.

Lead end-to-end performance marketing campaigns across SEM, paid social, display and video to drive lead generation and enrolments. Manage budgets, optimise funnels via A/B testing, analyse performance, collaborate with creative, web and sales teams, and maintain media partner relationships to improve conversion and ROI.

Lead partner-focused marketing to drive acquisition and revenue: develop go-to-market strategies, build partner relationships, design and execute multi-channel co-marketing campaigns, create assets, align with Sales, analyse and optimise performance, and identify scalable partnership opportunities.

Lead channel and retail marketing across Australia and New Zealand: develop joint retail programs, localize assets, manage PR and media relations, run social content strategy, support trade shows and retail activations, analyze campaign performance, and collaborate with partners, agencies, and global teams to drive brand awareness and product visibility.

As a Performance Marketing Manager, you will lead campaign strategies, manage client relationships, and ensure KPI delivery across digital marketing services, focusing on performance and measurable results in paid media campaigns.

Lead Envato's brand strategy and social media presence, ensuring effective engagement and growth. Develop campaigns and metrics for brand performance, while managing a high-performing team.

Lead ANZ sports and community marketing to strengthen Arc'teryx's mountain-culture credibility. Develop strategy, KPIs, athlete/ambassador programs, partnerships, community initiatives, and storytelling. Manage external agencies and collaborate with Brand, Creative and Social teams to drive awareness, consideration, advocacy and measurable commercial impact.

Lead joint marketing strategy and execution with top SaaS platform partners to drive user acquisition, activation, and revenue. Build messaging, run co-marketing campaigns (email, webinars), manage market development funds, measure ROI, and collaborate cross-functionally with sales and marketing teams to increase partner adoption and satisfaction.

Lead ESPN marketing across Australia and New Zealand: develop and deliver multi-platform campaigns (TV, digital, social, streaming), manage social and Disney+ activity, collaborate with internal and external partners, oversee budgets, agencies, reporting and campaign optimisation to grow brand and audience engagement.

Lead events and community growth in Australia by planning and executing end-to-end events and experiential campaigns, building local online/offline communities, managing micro-KOLs and local channels, ensuring regulatory compliance, partnering with universities and local groups, driving trust-focused messaging, tracking event and community KPIs, and optimizing programs based on performance.

Develop and execute APAC regional marketing strategy aligned with global objectives. Lead channel and partner marketing, regional content and events, demand generation, market intelligence, and campaign performance analysis. Act as primary marketing contact for APAC sales, ensuring brand compliance and cross-functional collaboration to support product launches, site openings, and M&A activities.

Plan and execute in-store and local marketing for store openings and ongoing operations: design menu boards and POS, manage merchandising and budgets, coordinate agencies and landlords, analyze campaign performance, support new product trials and consumer research to inform product development.

Lead ANZ integrated marketing programs to drive pipeline, brand awareness, and customer engagement. Plan and execute demand generation, campaigns, events, digital and partner marketing; manage budget, agencies, and performance reporting; collaborate with Sales and stakeholders to optimize results.

Lead marketing growth for a business unit by defining segment priorities, value propositions, and go-to-market plans. Drive demand generation, product launches, sales enablement, and portfolio strategy using market and customer insights. Measure and optimize pipeline, revenue attribution, and marketing ROI while partnering across sales, product, finance, and operations to improve conversion and margin.

The Performance Marketing Manager will develop strategies for paid channels, manage budgets, conduct A/B testing, analyze user acquisition data, and produce reporting dashboards to enhance revenue growth.

Lead a team of Marketing Managers and Activation Coordinators to develop and execute local area marketing strategies for NSW and national restaurants. Drive new restaurant opening plans, manage corporate and franchise stakeholder relationships, use data to identify opportunities, coordinate with Digital, Creative and Operations, and produce post-campaign analysis and case studies to scale local growth.

The O2O Performance Marketing Manager oversees performance marketing on food delivery platforms across APAC, focusing on optimizing ads for high ROAS and efficient budgets.

Lead and manage a marketing and communications team to develop and execute integrated strategies, campaigns, content, digital and print initiatives. Drive brand positioning, optimise channels using analytics and automation, oversee budget/KPIs, and improve marketing operations via CRM and analytics tools.