Top Marketing Manager Jobs in Melbourne

Drive demand generation, partner and channel marketing, brand awareness, events, and localized digital campaigns across Australia and New Zealand. Collaborate with regional sales, channel and technology partners, and global marketing to plan, execute, measure, and optimize integrated marketing programs, manage budgets, build local references, and ensure brand compliance to grow market presence and pipeline.

As a Marketing Manager, you will drive user acquisition across product categories in Australia by managing campaigns, influencers, and events to boost brand awareness and sales.

Lead end-to-end performance marketing campaigns across SEM, paid social, display and video to drive lead generation and enrolments. Manage budgets, optimise funnels via A/B testing, analyse performance, collaborate with creative, web and sales teams, and maintain media partner relationships to improve conversion and ROI.

Lead transformative marketing strategies for Orthopaedic Instruments. Influence product launches, customer engagement, and market growth to improve patient outcomes.

Lead the development and execution of marketing strategies for Orthopaedic Instruments, managing product launches, budgets, and market analysis to enhance patient outcomes.

Lead ANZ sports and community marketing to strengthen Arc'teryx's mountain-culture credibility. Develop strategy, KPIs, athlete/ambassador programs, partnerships, community initiatives, and storytelling. Manage external agencies and collaborate with Brand, Creative and Social teams to drive awareness, consideration, advocacy and measurable commercial impact.

Lead channel and retail marketing across Australia and New Zealand: develop joint retail programs, localize assets, manage PR and media relations, run social content strategy, support trade shows and retail activations, analyze campaign performance, and collaborate with partners, agencies, and global teams to drive brand awareness and product visibility.

Lead partner-focused marketing to drive acquisition and revenue: develop go-to-market strategies, build partner relationships, design and execute multi-channel co-marketing campaigns, create assets, align with Sales, analyse and optimise performance, and identify scalable partnership opportunities.

Lead end-to-end international brand campaigns across multiple markets: brief, launch, optimise and report. Coordinate agencies, creatives, channel owners and local markets; plan upper-funnel media (CTV, OOH, digital), localise messaging, build landing pages/in-product content, run tests using performance data, and identify new brand and growth opportunities.

Lead UpGuard's brand strategy and execution across channels: define positioning, steward narrative and visual identity, run editorial and customer-story programs, coordinate shared services, drive event promotion, and measure brand and campaign performance to grow awareness, authority, and pipeline.

Lead ESPN marketing across Australia and New Zealand: develop and deliver multi-platform campaigns (TV, digital, social, streaming), manage social and Disney+ activity, collaborate with internal and external partners, oversee budgets, agencies, reporting and campaign optimisation to grow brand and audience engagement.

Lead events and community growth in Australia by planning and executing end-to-end events and experiential campaigns, building local online/offline communities, managing micro-KOLs and local channels, ensuring regulatory compliance, partnering with universities and local groups, driving trust-focused messaging, tracking event and community KPIs, and optimizing programs based on performance.

Lead regional marketing for Australia and New Zealand: develop and execute demand generation, partner and channel marketing, events, digital campaigns, brand and communications, budget management, performance tracking, and market insights in close collaboration with sales, partners, and global marketing.

Lead development of AI-native creative production systems: turn customer insights and performance data into testable creative hypotheses, collaborate across design, growth and product to launch, iterate and scale ad concepts, evaluate and optimize ad performance beyond basic metrics, and continuously explore new formats and narratives.

Lead AI-native creative production by turning customer insights and performance data into testable creative hypotheses. Use AI to generate, validate, and produce ad concepts; collaborate with Design, UA, Growth and Product to launch, iterate and scale creatives; analyze performance beyond CTR/CAC and continuously explore new formats and narratives.

Plan and execute in-store and local marketing for store openings and ongoing operations: design menu boards and POS, manage merchandising and budgets, coordinate agencies and landlords, analyze campaign performance, support new product trials and consumer research to inform product development.

Develop and execute APAC regional marketing strategy aligned with global objectives. Lead channel and partner marketing, regional content and events, demand generation, market intelligence, and campaign performance analysis. Act as primary marketing contact for APAC sales, ensuring brand compliance and cross-functional collaboration to support product launches, site openings, and M&A activities.

Lead ANZ integrated marketing programs to drive pipeline, brand awareness, and customer engagement. Plan and execute demand generation, campaigns, events, digital and partner marketing; manage budget, agencies, and performance reporting; collaborate with Sales and stakeholders to optimize results.

Lead marketing growth for a business unit by defining segment priorities, value propositions, and go-to-market plans. Drive demand generation, product launches, sales enablement, and portfolio strategy using market and customer insights. Measure and optimize pipeline, revenue attribution, and marketing ROI while partnering across sales, product, finance, and operations to improve conversion and margin.

The Performance Marketing Manager will develop strategies for paid channels, manage budgets, conduct A/B testing, analyze user acquisition data, and produce reporting dashboards to enhance revenue growth.

The O2O Performance Marketing Manager oversees performance marketing on food delivery platforms across APAC, focusing on optimizing ads for high ROAS and efficient budgets.

Lead brand marketing for MONDAY and being Haircare across growth markets (ANZ, Canada, Mexico, etc.). Plan and execute end-to-end campaigns, manage retailer relationships and in-store activations, oversee localized content, PR, influencers and performance marketing, control budgets, support launches and NPD, and collaborate with global teams while mentoring junior staff to grow brand awareness and sales.

Lead marketing and communications strategy for Cogent Thinking and UHG. Plan and execute digital campaigns, content, thought leadership, brand positioning, and go-to-market activities. Manage agencies, production schedules, budgets, KPIs, and stakeholder relationships to drive lead generation and pipeline growth.

Lead go-to-market strategy and execution for platform-level features and cross-product releases. Manage positioning, launch tactics, enablement, adoption, and customer communications (webinars, newsletters, roadmap). Partner with Product, Marketing, Sales and CS to drive adoption, retention and expansion, and develop PMM assets and change management for platform migrations.

Lead go-to-market strategy and execution for Culture Amp's Performance product suite. Own positioning, messaging, launches, adoption, retention, and sales/CS enablement. Partner cross-functionally with Product, Marketing, Sales, and CS, use buyer research and competitive intelligence, and build GTM toolkits and demo narratives to drive adoption and expansion.