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Top Adtech Companies in Melbourne (45)

Expedia Group
AdTech • eCommerce • Information Technology • Software • Travel • Generative AI
66 Offices
16,000 Employees
69 Benefits
Helping travelers explore the world. One journey at a time.

Expedia Group, Inc. is the global travel marketplace with one purpose: to help travelers explore the world, one journey at a time. Expedia Group™ connects travelers, partners, and advertisers through its trusted brands, leading technology, and rich first-party data, delivering predictive, personalized experiences that shape the future of travel. Expedia Group’s ecosystem includes three flagship consumer brands – Expedia®, Hotels.com®, and...

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Expedia Group

Expedia Group's Top Stability & Growth Strengths

Strong Revenue Growth: Recent results show revenue rising year over year in 2025 and accelerating to double‑digit growth in early 2026, with management raising its full‑year outlook. Bookings and room nights are also increasing, reinforcing the top‑line trend.

Profitability: Profitability expanded faster than revenue in 2025 and continued to improve in 2026, including margin expansion in the latest quarter. This indicates operating leverage and stronger earnings quality alongside growth.

Diversified Revenue Streams: B2B has been growing much faster than the consumer business, and advertising/media also expanded strongly in 2025. Multiple engines—B2B, lodging, and advertising—are contributing materially to overall expansion.

Genius Sports
AdTech • Artificial Intelligence • Machine Learning • Marketing Tech • Software • Sports • Big Data Analytics
13 Offices
1,800 Employees
61 Benefits
Welcome to the intelligent sports era.

Genius Sports is the layer between what happens on the field and how the world engages with it. Our solutions across the global sports ecosystem are underpinned by our next generation big data and artificial intelligence platform, GeniusIQ. By ingesting and computing multiple real-time data feeds, GeniusIQ powers a wide range of functions and applications across sports performance and officiation, fan engagement,...

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Genius Sports

Genius Sports's Top Stability & Growth Strengths

Strong Revenue Growth: Reported results show consistent top-line increases through 2025 and into 2026, including a sharp acceleration in Q2 2026. Guidance was raised above $1B for 2026, underscoring momentum.

Strategic Partnerships: Long-term, often exclusive relationships with tier‑one rights holders such as the NFL (through 2029), Football DataCo/Premier League (through 2029) and the NCAA (through 2032) reinforce commercial visibility. These agreements expand distribution and underpin growth across betting and media.

Innovation-Driven Growth: Product advances like GeniusIQ, BetVision, and Second Spectrum tracking are cited as drivers of expanding media and betting solutions. This innovation push aligns with rapid Media segment growth and broader market expansion.

Smith Brothers Media
Cheltenham
50 Employees

We’re a leading full service agency, headquartered in Melbourne, and servicing clients right across Australia. Offering comprehensive marketing, tech, and creative solutions. We're a vibrant collective of marketing strategists, tech enthusiasts, and creative visionaries. With our wide-ranging expertise, we're well-equipped to offer a versatile range of services finely tuned to cater to your distinct business needs. Working with small businesses to industry...

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Smith Brothers Media
Epsilon
AdTech • Digital Media • Marketing Tech
30 Offices
8,000 Employees
43 Benefits
Marketing built on proof, not promises.

When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and...

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Epsilon

Epsilon's Top Stability & Growth Strengths

Strong Market Position & Advantage: Independent analyst evaluations place Epsilon as a Leader in Forrester’s Loyalty Platforms (Q4 2025) and IDC recognizes its clean‑room technology, signaling strength in loyalty and identity‑led activation. CORE ID and its role in retail media (e.g., CitrusAd powered by Epsilon and the John Lewis Partnership expansion) reinforce differentiated positioning.

Investor Backing & Capital Strength: As part of Publicis Groupe, Epsilon benefits from a scaled, growing parent that is actively investing in data and identity, including the definitive agreement to acquire LiveRamp (~$2.17B EV). Group filings and communications emphasize Epsilon’s centrality to an integrated media‑and‑data go‑to‑market.

Strong Revenue Growth: Epsilon finished 2023 at +9.6% organic growth, with management later calling out “almost +10%” for combined media and Epsilon activities in Q3 2024. The broader group reported +5.6% organic growth in 2025 and raised 2026 guidance to +4.5%–+5.0%, providing a supportive growth backdrop for Epsilon’s capabilities.

Dynata
AdTech • Big Data • Analytics
46 Offices
5,001 Employees
36 Benefits

Dynata is the world’s largest first-party data platform for insights, activation and measurement. With a reach that encompasses over 62 million consumers and business professionals globally, and an extensive library of individual profile attributes collected through surveys, Dynata is the cornerstone for precise, trustworthy quality data. The company has built innovative data services and solutions around its robust first-party data...

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Dynata

Dynata's Top Stability & Growth Strengths

Strong Market Position & Advantage: The company is repeatedly characterized as a top-tier, scale leader in global first-party panels and large-scale fieldwork, appearing among major industry rankings and serving thousands of clients worldwide. Its panel reach and ability to deliver fast, multi-market incidence-finding are highlighted as clear execution advantages.

Investor Backing & Capital Strength: After a court-approved restructuring, the company emerged with reduced leverage and fresh financing to support its roadmap. These actions are framed as stabilizing the balance sheet and extending runway for long-term programs.

Future-Ready Strategy: Management articulated a multi-year transformation with investments in product, quality certifications, and go-to-market leadership. New offerings and integrations (e.g., activation workflows and AI-driven quality features) indicate continued movement toward higher-value use cases.

Ogilvy South Africa
AdTech • Marketing Tech
27 Offices
616 Employees

In 1948, David Ogilvy founded the agency that would become Ogilvy & Mather. Starting with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world with more than 500 offices and 20,000 staff across 169 cities. Ogilvy South Africa’s origins lie with a small hot shop in Cape Town,...

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Ogilvy South Africa
VDX.tv
AdTech
23 Offices
403 Employees
24 Benefits

VDX.tv is a global, TV/video advertising technology company that helps brands magnify the magic of their TV ads by connecting the TV with a household member's personal devices and allowing consumers to interact with their TV ads on their phones and other devices. Our solutions are specifically designed to address the unique challenges in each industry vertical. Our mid-funnel video...

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VDX.tv
Gloo Advertising
Melbourne
10 Employees

Where are you on your brand journey? Every business that comes to us lands somewhere on the brand journey. From coming up with the name for your business to developing a multi-platform advertising campaign, our skills, experience, and network cover every step of the journey. Think of us as your partner when it comes to managing your brand!

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Gloo Advertising
R/GA
AdTech
17 Offices
3,011 Employees
33 Benefits

We design businesses and brands for a more human future

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R/GA
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BWS
AdTech • Marketing Tech
10 Offices

BWS is an advertising company that offers a wide range of promotional products and items for brands and companies.

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BWS
Calico (calicoagency.com.au)
AdTech • Marketing Tech • Software
Melbourne
18 Employees

Calico is an independent digital agency building websites that perform and relationships that last. We’re Australia’s go-to for sites that use Umbraco CMS, meaning we’re open technology specialists who are excellent at using the best ingredients from third-party systems to create quality web solutions. Our expertise is in using complex technology to make seamless sites that facilitate the good things in life...

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Calico (calicoagency.com.au)
Hypetap
AdTech • Marketing Tech
Melbourne
29 Employees

A full service, technology driven influencer marketing agency that plans, executes and reports on influencer programs for brands and agencies. Working with brands and organisations such as governments, Colgate-Palmolive, Kraft Heinz, Engie, Bayer, Asahi and NewsCorp along with other agencies as a specialist partner. With a focus on creativity, brand safety and data transparency for campaigns, Hypetap offers: - Program...

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Hypetap
Mediaocean
AdTech • Artificial Intelligence • Machine Learning • Marketing Tech • Software
19 Offices
1,280 Employees
39 Benefits

Mediaocean is the mission-critical platform for omnichannel advertising. With more than $200 billion in annualized media spend managed through its software, Mediaocean connects brands, agencies, media, technology, and data. Using AI and machine learning technology to control marketing investments and optimize business outcomes, Mediaocean powers campaigns from planning, buying, ad serving, and creative personalization to analysis, optimization, invoices, and payments....

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Mediaocean
Zitcha
AdTech • eCommerce • Retail
Melbourne
37 Employees

Zitcha is the all-channel retail and commerce media technology platform. Our differentiator is a retailer-first approach, creating walled gardens that drive amazing enterprise value. We also deliver advanced campaign reporting to suppliers. Wherever your customers are shopping, we can bring the inventory to your advertisers with ease. For retailers, we're your trusted partner to accelerate your retail media without having...

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Zitcha
Merkle
AdTech • Marketing Tech
50 Offices
4,000 Employees
40 Benefits

Merkle is a leading technology-enabled, data-driven customer experience management (CXM) company. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity,...

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Merkle

Merkle's Top Stability & Growth Strengths

Strong Market Position & Advantage: Colleagues are often seen as a category leader in CXM/digital experience, supported by repeated “Leader” placements in analyst assessments (Everest Group PEAK Matrix, IDC MarketScape, Forrester Wave, and Gartner’s DX services positioning via dentsu). High-profile competitive wins like the Samsung Europe CRM transformation appointment reinforce perceived enterprise-grade capability and scale.

Strategic Partnerships: Colleagues are often seen as strongly embedded in major martech/cloud ecosystems, with repeated references to partnerships and deep ties with Adobe, Salesforce, Google, AWS, Pega, Shopify, Airship, and others. Large certification counts (e.g., Salesforce certifications) and partner awards are presented as signals of durable go-to-market channels and delivery capacity.

Resilient & Sustainable Growth: Colleagues are often seen as having scaled meaningfully over time through workforce expansion, acquisitions, and multi-year revenue trajectory references (e.g., moving from earlier milestones to a multi‑billion‑dollar run rate). Ongoing capability launches and practice expansions are framed as maintaining momentum despite limited disclosure of precise, recent year-over-year financials.

VCCP
AdTech • Marketing Tech
6 Offices
878 Employees
13 Benefits

VCCP is the challenger network for challenger clients. We are a global integrated communications agency, founded in 2002 on the principles of simplicity, collaboration and un-preciousness. We transform the fortunes of our clients by challenging and disrupting the categories they operate in. VCCP have offices in multiple locations, but work as one office. It's a place where talented people collaborate,...

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VCCP
Elev8d Growth Agency
AdTech • Marketing Tech • Professional Services
Melbourne
9 Employees
10 Benefits
Melbourne digital marketing agency delivering SEO, Google Ads, web design and paid social.

Elev8d is a digital marketing agency based in Melbourne that helps small and medium businesses get more from their online presence. We work across four core areas: search engine optimisation, Google Ads management, web design and development, and paid social media advertising. Our approach is built around a simple idea: marketing should produce results you can measure, explained in language you...

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Elev8d Growth Agency
Hogarth
AdTech
10 Offices
4,869 Employees
10 Benefits

Born to make the best work, brilliantly. We combine craft insight and technology to bring your creative work to life. Hogarth was founded 15 years ago and has grown from a start-up to over 6000 people, across 35 cities worldwide and is now part of the WPP family. Our rapid growth continues to drive us forward making Hogarth an exciting place to...

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Hogarth
The Brand Agency
AdTech • Digital Media • Marketing Tech • Design
2 Offices
235 Employees
Hiring Now
We build strong brands to bring prosperity to the world

We build strong brands to bring prosperity to the world where we live and work. Founded in 1991, The Brand Agency is a full service, integrated communications company with offices in Perth, Melbourne and Auckland. While we’ve always been about creating strong brands, cultural shifts and market changes demand that we now do it in so many ways, other than just advertising....

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The Brand Agency
Clemenger BBDO
Melbourne
250 Employees

Our belief in Creativity is always the answer is all about responding brilliantly and profoundly to any problem as if it is a question. We are all about creating ideas of value, through enduring, progressive and pioneering methods, for sustainable, disproportionate and extraordinary outcomes for the country’s most culturally significant brands in the image of humanity.

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Clemenger BBDO

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