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McMillan Shakespeare

Marketing Lead – B2C Retention

Posted 6 Days Ago
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Melbourne, Victoria
Senior level
Melbourne, Victoria
Senior level
The Marketing Lead for B2C Retention will manage data-driven marketing activities, coordinate communications, and ensure a seamless customer experience. The role involves liaising with designers, complying with internal and external requirements, and applying insights to improve customer understanding of financial services. The position requires multitasking, problem-solving, and attention to detail in a regulated industry.
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At MMS, our purpose is clear: To make a difference to people's lives. Guided by this commitment, we offer tailored solutions to clients and customers across our businesses in Australia and New Zealand. Our vision is to be your trusted partner, simplifying complexities and turning challenges into opportunities. Our diverse services – from salary packaging and fleet management to disability support – aim to enhance your financial wellbeing and empower your aspirations.

Through our subsidiaries, we offer a breadth of services and expertise designed to responsibly deliver superior long-term value to our clients and customers, which include Federal and State governments and some of the largest public and private sector, health and charitable organisations.

Due to a spike in key projects, a 3 month B2C Marketing Lead contract role with the possibility of a transition into a permanent role is available in our In-Life Marketing team. This is a fantastic temporary opportunity for someone who wants to a work in a large financial services company that is looking for a great company culture, training and career development.

Working in the In-Life Marketing team, you will work directly with senior business stakeholders, Digital and Communications colleagues to ensure seamless customer experience and positive business outcomes.

Responsibilities

  • Manage, coordinate and create data driven marketing activities related to a range of specific customer projects, as well as operational communications in accordance with the campaign execution schedule and within budget
  • Manage the development or update of written communications including email copy, newsletter articles, brochures, web copy and provide editing for a variety of existing internal and external B2C material as needed
  • Liaise with internal and external designers and copywriters on the delivery of various projects
  • Effectively engage internal stakeholders throughout the planning and activity process.
  • Applying insights, learnings and critical thinking when planning marketing activity to ensure they drive engagement, deliver leads and improve customer understanding of salary packaging and/or novated leasing.
  • Managing compliance and approval sign offs.
  • Compliance with all internal policies and procedures and external requirements including legislative requirements such as Privacy, SPAM and ACCC
  • Deliver insightful, actionable, data-based post implementation reviews.
  • Other reasonable marketing tasks as required

You will bring:

  • Tertiary qualifications in Marketing or related Business discipline
  • 5+ years experience in large, multi-channel campaign execution
  • Experience in financial services or another highly regulated industry will be well regarded
  • A can-do attitude with strong problem-solving skills
  • The ability to multitask, prioritise and manage time in accordance with strict deadlines.
  • Attention to detail
  • The capacity to think like a customer and make complex products seem simple.

What we can offer you:

  • Novated leasing benefits and discounts

  • 12 weeks paid parental leave and access to our Parents Portal

  • Comprehensive learning and development opportunities to support your career growth

  • Sonder digital wellbeing platform, providing personalised support 24/7, plus annual flu vaccinations

  • Default Income Protection Insurance reimbursed for members of the MMS Default Super Fund

  • Exempt Employee Share Plan

As an employer who embraces Diversity, Equity & Inclusion, we hold a collective commitment to foster an environment where all differences are valued and respected.  We encourage Aboriginal and Torres Strait Islander people, individuals from all backgrounds, including those caring for and living with disability to apply.  
 
Please note all successful candidates will be required to undergo background checks.

Top Skills

Brochures
Data Driven Marketing
Email Copy
Newsletter Articles
Web Copy

McMillan Shakespeare Melbourne, Victoria, AUS Office

Melbourne Central Tower, Level 21, 360 Elizabeth Street, Melbourne, Victoria , Australia, 3000

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