We’re looking for a passionate and results-driven Marketing Campaign Manager to lead the end-to-end planning, execution, and optimisation of integrated marketing campaigns that drive brand awareness, customer engagement, and pipeline growth. You’ll play a key role in shaping how we go to market, collaborating with internal stakeholders and external partners to deliver campaigns that make an impact.
This is a hands-on, strategic role that blends creativity, project management, and data-driven execution across digital, social, email, and event marketing channels.
Key Responsibilities
Plan, execute, and optimise multi-channel marketing campaigns across digital, social media, email, and events to support both brand and demand generation goals.
Partner with internal teams, including events, growth, and practice leads and external vendors to develop compelling campaign assets and messaging.
Manage all aspects of campaigns, including timelines, budgets, assets, and performance metrics to ensure projects are delivered on time and within scope.
Build and optimise campaigns using marketing automation and CRM tools such as HubSpot and Salesforce.
Analyse campaign performance to uncover insights, inform strategy, and drive continuous improvement.
Support the creation and optimisation of landing pages, lead capture forms, campaign assets and nurture workflows.
Ensure all campaigns reflect Versent’s brand voice and Employee Value Proposition (EVP).
Contribute to strategic initiatives such as Account-Based Marketing (ABM), co-marketing with partners like AWS and Microsoft, and GTM launches.
Support the execution of Versent’s marketing events calendar, thought leadership and PR opportunities to support growth initiatives.
Skills and experience
5+ years of experience in B2B marketing, ideally within the tech or consulting sectors.
Proven ability to lead integrated marketing campaigns from concept to execution and optimisation.
Strong project management and stakeholder engagement skills.
Proficiency in marketing automation platforms (e.g. HubSpot) and CRM tools (e.g. Salesforce).
Comfortable working with data and analytics to measure and refine performance.
Excellent written and verbal communication skills.
Creative, collaborative, and passionate about storytelling and brand building.
Life at Versent
We're a diverse team of motivated humans who think outside the box and strive to deliver what others might consider impossible. At Versent we truly care about our people and put real focus on cultivating a culture of learning, collaboration and growth. We provide our teams with the space, trust, and support, to deliver the best work of their careers. To enable this, we have a culture that places a high value on continual feedback, excellence, and invention anchored in customer success.
We also offer our team:
Flexibility: We give you the freedom to excel, providing as much autonomy and flexibility around when you work so you can manage your time in a way that best suits you to get the job done.
Learning: We are passionate about continuous improvement and care about you investing in and developing your craft. Our Craft 180 Program is a holistic strategy for ongoing, meaningful skill and capability development with an ultimate goal to create an environment where people can learn and contribute in different ways to develop, practice and become masters of their craft.
Access to Benefits: If you love to be rewarded, you’ll be excited by the scale of offers when you come on board with us. From access to the Telstra My Rewards Platform, to a paid device + plan and salary packaging, there is something for everyone.
Health & Wellbeing Programmes: We focus on you as a whole person, with wellbeing initiatives that are to support you mentally, physically, emotionally and financially.
Connection: Regular social activities across your team and the organisation.
Recognition: We offer several reward & recognition programmes to acknowledge the amazing work that you do!
Career opportunity: We provide the opportunity to work on diverse projects and initiatives that enable you to create a brilliant career.
At Versent, we don't adhere to a one-size-fits-all hiring strategy. We understand that you might not fulfill all the criteria for this position. Our celebration of diverse perspectives isn't just a value, it's a way to gain an edge. If you believe this opportunity is where you can thrive, don't be shy and apply!
If you require any accommodations throughout the interview process, please get in touch with us by emailing [email protected].
Top Skills
Versent Melbourne, Victoria, AUS Office
Level 19/8 Exhibition Street, , Melbourne, VIC , Australia, 3000
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