Take ownership of innovative activations, create unforgettable stories, drive real ROI, and make an impact as a Marketing Specialist.
What's in it for you?
The Marketing Specialist will create IRL and URL activations that drive brand awareness and consideration. They won't tell stories, they'll make stories, ones that leave a lasting impression in the hearts and minds of many.
Your role with us:
The Marketing Specialist will achieve brand association in a natural, unforced manner, recognising that the activation, however great, is pointless if it can't be attributed to Kick. They'll turn attention into advocacy, motivating people to share the activation in a way that delivers return on investment (ROI).
While conversion isn’t a primary responsibility, the Marketing Specialist will collaborate closely with the Community, Partnerships, and CRM teams to drive further ROI. Be it a follow, lead, or app install, they’ll enable these teams to nurture prospective users into the next viewer, creator, or developer on Kick.
The Marketing Specialist will own these activations end-to-end and elevate the business' marketing capability.
Who are we?
Headquartered in the beautiful city of Melbourne, Australia, KICK is built by gamers, for gamers. Our platform may be new, but we're already making waves by partnering with some of the biggest names in streaming!
We’re not just another live streaming platform though - we’re a community of gamers, creators, and fans who are passionate about building something incredible together, and we’re already seeing the results of our hard work: Our platform is quickly becoming one of the fastest growing forces in the industry. Fast forward to today, we have more than 50 million users and recently celebrated 1 billion watch hours, and we are just getting started.
Our founders have spent the last two decades playing video games together and fueled by their extensive knowledge, experience, and deep love for tech, they have turned their passion into a number of thriving entertainment and gaming brands. This passion for gaming, has led to KICK being recognised as an industry disruptor and the ones to watch, making us the ultimate destination for gamers and creators alike.
Kickstart your career and apply today!
What you will do:
- Ideation of both IRL and URL activations as well as their integration in a wider marketing mix.
- Ownership of the pre-campaign stage, which includes, but is not limited to, reconnaissance, risk analysis, budgeting, marketing assets, proofing, logistics, staffing, talent, legals, and set up.
- Ownership of the campaign activation stage, which includes, but is not limited to, briefing, people management, and risk management.
- Ownership of the post-campaign stage, which includes, but is not limited to, pack up, fulfillment, and reporting.
- Collaboration with internal and external stakeholders to deliver flawless execution.
- Worldwide participation in these activations, with a willingness to represent the brand online, offline, at home, or on the road.
What you will bring:
- 5+ years of general marketing experience.
- An Australian passport with no travel restrictions.
- Demonstrated creativity.
- Project management.
- Networking prowess.
- An understanding of streaming and its place in pop culture.
- Enthusiasm for live streaming, gaming, and digital entertainment.
Bonus points if you also have:
- Experience in live streaming, entertainment, or video-on-demand platforms.
- Familiarity with web, mobile or TV app development.
- Computer literacy and proficiency with Google Suite tools
Some of the perks of working for us:
- Two full-time Baristas who will make you coffee, tea, fresh juices & smoothies!
- Daily catered breakfast
- Snack Bar and help yourself drinks fridges on every floor
- Massage Wednesdays - we get professionals to do this!
- Team budgets for lunches and activities to celebrate achievements
- Fun office environment with pool tables, table tennis and all your favorite gaming consoles
- State-of-the-art end-of-trip facilities
- EAP access for you and your family
- Learning & Development platform with over 9,000 courses
- Paid volunteer day
- Flexible working hours
We believe that the unique contributions of everyone at Easygo are the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. We are passionate about providing a workplace that encourages great participation and an equal playing field, where merit and accomplishment are the only criteria for success.
Top Skills
Easygo Melbourne, Victoria, AUS Office
Melbourne, Victoria, Australia
