Freelance SEO Specialist responsible for keyword research and planning, metadata and on-page content optimisation, SEO copywriting, keyword translation Estonian↔English, data handling, and using analytics and third‑party SEO tools to drive measurable SEO results.
About Adapt
Adapt, a Welo Global brand, is an international digital performance marketing agency focused on driving the success of digital content across platforms and markets. We offer our customers a unique combination of global services designed to support their growth from strategy all the way through to execution, production, and performance measurement. With a collaborative and inclusive environment, you will join a unique culture which celebrates difference and embraces diversity. You will play a key role in developing strong relationships and shared ethos, whilst at the same time benefiting from a wide range of career opportunities, training, and flexibility for work-life balance.
Our culture is built on curiosity, and we are looking for team members who have a passion for learning about the developments in the industry, their clients, and their peers. In return, we offer the opportunity to develop your ability and exposure to a wide range of clients from growth-minded startups all the way up to global enterprise clients. Our client base is predominantly focused on B2B businesses, though we do also support customers in the e-commerce and retail space. Regardless of vertical, Adapt offers dynamic and diverse challenges that foster creativity, innovation and application of knowledge to create client solutions.
MAIN PURPOSE OF THE JOB
We are seeking a freelance SEO Specialist to join and support our SEO team. In this role, you will play a key part in enhancing our SEO efforts by conducting keyword research, utilizing keyword planners, and optimizing content, among other responsibilities.
MAIN DUTIES
The following is a non-exhaustive list of responsibilities and areas of ownership for this role:
- Keyword Research
- Keyword Planner
- Metadata Optimisation
- Content Optimisation
- On-Page Optimisation
- Keyword Translation from English to Estonian and Estonian to English
- Data Handling and Management
- SEO Copywriting
REQUIREMENTS
Education Level
- Bachelor's degree (B. A.) from a college or university in a related field, or equivalent work experience.
Experience
- A minimum of 1 year of hands-on experience in SEO.
- Strong working knowledge of HTML and JavaScript for SEO, with basic skills in writing and reading code.
- In-depth understanding of best practices for various search engines, including Google, Bing, Baidu, and others.
- Proven ability to deliver successful results through SEO initiatives.
- Extensive knowledge and experience with analytics tools such as Google Analytics, SiteCatalyst, and WebTrends.
- Advanced proficiency in Excel for data analysis and reporting.
- Expertise in using third-party SEO analysis tools, including Screaming Frog, SEMrush, Ahrefs, Majestic, and similar platforms.
- Exceptional organizational and time management skills, with the ability to set priorities and meet deadlines consistently.
- Strong understanding of how other online and offline marketing channels—such as display ads, affiliates, social media, print, TV, and email—interact with and influence SEO.
Please note that successful candidates will need to have an Office 365 License installed into their devices to be able to complete the tasks assigned.
Similar Jobs
Cloud • Fintech • Food • Information Technology • Software • Hospitality
Lead full-stack development for Toast IQ, owning user experience, backend services, and product integrations. Drive architecture, mentor engineers, participate in design and code reviews, and apply ML/LLM capabilities to improve product velocity and reliability.
Top Skills:
Ai ToolsDistributed SystemsDynamoDBEnterprise MessagingGraphQLJavaKotlinLarge Language ModelsMachine LearningMicroservicesReactRest
eCommerce • Healthtech • Kids + Family • Retail • Social Media
Build and maintain large-scale marketplace systems across revenue, product, and platform teams. Lead architecture and process improvements, deploy and monitor production services, mentor engineers, and drive adoption of AI-first development practices to increase velocity and code quality.
Top Skills:
AWSChatgptClaudeCursorGithub CopilotJavascript/Node.JsMySQLPython/DjangoReactRedisRuby On RailsSidekiq
eCommerce • Healthtech • Kids + Family • Retail • Social Media
Lead full‑stack engineering for Babylist Health: architect and deliver scalable features, mentor engineers, collaborate with product, and build systems to support major revenue growth while leveraging AI to increase velocity and quality.
Top Skills:
AIAndroidAWSiOSMySQLNode/ExpressPython/DjangoReactRedisRuby On RailsSidekiq
What you need to know about the Melbourne Tech Scene
Home to 650 biotech companies, 10 major research institutes and nine universities, Melbourne is among one of the top cities for biotech. In fact, some of the greatest medical advancements were conceptualized and developed here, including Symex Lab's "lab-on-a-chip" solution that monitors hormones to predict ovulation for conception, and Denteric's vaccine for periodontal gum disease. Yet, the thousands of people working in the city's healthtech sector are just getting started, to say nothing of the tech advancements across all other sectors.
