JPMorganChase Logo

JPMorganChase

Cross-Line of Business (xLOB) Marketing and Product Integration-Managing Director

Posted Yesterday
Be an Early Applicant
Hybrid
New York, NY
Senior level
Hybrid
New York, NY
Senior level
The Managing Director leads marketing transformation initiatives, overseeing program development to enhance customer engagement and drive digital adoption across various product lines.
The summary above was generated by AI

Job Description
The team manages a transformation incubator, collaborates with cross-functional teams to enhance product capabilities, and leads process re-engineering efforts to optimize efficiency and drive business value, all while fostering a culture of collaboration and innovation within a diverse team.
As the Cross-Line of Business (xLOB) Marketing and Product Integration Managing Director on the Performance Marketing team, you will be responsible for crafting and managing comprehensive marketing initiatives. You will lead a dynamic team to drive marketing transformation through innovative customer-first opportunities, while managing existing and new workstreams. You will oversee the development and execution of marketing programs that enhance customer engagement, drive digital adoption, and support business growth. Additionally, you will support Agile Product development and delivery for Personalization & Insights (P&I), Audience Integration, and Capabilities development in partnership with the PxT, Digital, and CAMP teams.
Job Responsibilities:

  • Lead the development and execution of central, xLOB, and Consumer & Community Banking (CCB)-wide marketing programs.
  • Manage existing marketing initiatives focused on Mobile Marketing and Security & Fraud Education, driving awareness and usage of key channels.
  • Evaluate and implement newly-identified customer-first opportunities to drive marketing transformation.
  • Curate insights and sponsor studies to inform strategic decision-making and go-to-market strategies.
  • Establish and manage a transformation incubator to identify and evaluate new functionalities and business opportunities.
  • Serve as the agile product owner for critical initiatives such as Personalization capabilities and audience management.
  • Collaborate with cross-functional teams to define product vision, prioritize features, and ensure successful delivery of product enhancements.
  • Lead efforts to re-engineer processes across lines of business to improve efficiency and effectiveness.
  • Identify opportunities for process optimization and implement solutions that drive business value.
  • Lead a team comprising multiple verticals and additional employees, fostering a culture of collaboration and innovation.
  • Identify talent gaps and recruit leaders to strengthen the team's capabilities.


Required Qualifications, capabilities and skills:

  • Bachelor's degree in Marketing, Business Administration, or a related field;
  • Proven experience in leading marketing programs and teams, with a focus on digital marketing and customer engagement.
  • Strong strategic thinking and problem-solving skills, with the ability to drive marketing transformation.
  • Excellent communication and leadership skills, with a track record of building and managing high-performing teams.
  • Experience in data-driven marketing and analytics, with the ability to leverage insights for strategic decision-making.
  • Experience in agile product ownership and process re-engineering.
  • Strategic planning and execution
  • Cross-functional team leadership
  • Digital marketing and customer engagement
  • Project management and program development coupled with process re-engineering and optimization


Preferred qualifications, capabilities and skills:

  • MBA or advanced degree preferred.


About Us
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
Marketing & Communications teams shape the firm's brand and protect and grow the firm's excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center & the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.

Top Skills

Agile Product Development
Data Analytics
Digital Marketing

Similar Jobs at JPMorganChase

2 Hours Ago
Hybrid
New York, NY, USA
Mid level
Mid level
Financial Services
The Regional Media and Market Support Associate will execute communications strategies, lead PR campaigns, and maintain media relations for JPMorganChase in New York.
Top Skills: ExcelPowerPointZignal
Yesterday
Hybrid
New York, NY, USA
Senior level
Senior level
Financial Services
This role focuses on driving growth for the High Net Worth (HNW) Card Marketing team by developing customer acquisition strategies, collaborating with cross-functional teams, overseeing campaign planning and execution, and ensuring compliance with regulatory requirements.
Yesterday
Hybrid
New York, NY, USA
Senior level
Senior level
Financial Services
The Communication Manager will lead integrated communication strategies, manage stakeholder relationships, and enhance corporate reputation through innovative campaigns and collaborations.

What you need to know about the Melbourne Tech Scene

Home to 650 biotech companies, 10 major research institutes and nine universities, Melbourne is among one of the top cities for biotech. In fact, some of the greatest medical advancements were conceptualized and developed here, including Symex Lab's "lab-on-a-chip" solution that monitors hormones to predict ovulation for conception, and Denteric's vaccine for periodontal gum disease. Yet, the thousands of people working in the city's healthtech sector are just getting started, to say nothing of the tech advancements across all other sectors.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account