The role and its impact
Xero helps small businesses thrive, and as our Communications Director for ANZ, you will shape how that story is told across Australia and New Zealand. You will own the regional communications strategy and have a real voice in how the Xero brand shows up, from media relations to external content. You will also guide executive profiling for the ANZ Managing Director and act as a trusted adviser when issues call for careful handling.
Success is measured through media reach and sentiment, audience engagement with our campaigns, and a healthy brand reputation in market. This is a full-time, 12-month fixed-term contract role covering parental leave. It offers plenty of exposure to senior stakeholders, and you will work in an organisation that is building AI into how it works, with tools and support to help you experiment.
The team and how they connect
You will be part of the ANZ Marketing team and manage a small, skilled communications team. Together you will work alongside Customer Marketing, Product Marketing, Integrated Marketing and Events colleagues to deliver integrated campaigns and programs. You will stay closely connected with Global and Regional Communications counterparts, as well as our Government Relations, Legal, Customer Experience and Incident Management teams.
Initially, you will focus on:
➔ Shaping the annual ANZ communications strategy and delivering executive profiling for our senior regional voices
➔ Bringing EOFY campaigns to life in both New Zealand and Australia as part of integrated marketing programs
➔ Staying one step ahead on proactive and reactive communications, including issues and crisis response
Where and how you can work
This is a hybrid role based in Melbourne or Sydney. You will split your time between our office and working remotely, with Boost days giving the team regular chances to connect, collaborate and recharge in person.
Here are some of the things we are looking for
➔ You bring a track record of shaping and delivering multi-channel communications strategies in complex, matrixed organisations.
➔ Expect to Go Bold by advising senior stakeholders and executives with clear, calm counsel, especially when the stakes are high.
➔ Hands-on skills in media relations, customer content development and issues management, backed by sound judgement, will serve you well.
➔ Time in a multinational company or agency, building trust with executive teams, will help you hit the ground running.
➔ You will Go Together by working across Marketing, Global Communications and agency partners, while coaching your team to do their best work.
➔ A curious, experimental approach to AI, balanced with care and quality, will help you Go Fast and Go Further. A genuine interest in small business success and new technology will too.
Apply even if your experience isn’t a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.
Xero Hawthorn West, Victoria, AUS Office
Xero Melbourne Office
Xero’s head office in Australia is in the buzzing suburb of Hawthorn, a stone’s throw from the CBD. Here, a diverse mix of Xeros work in both global and regional teams.
