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Mars

Category Development Analyst

Reposted 6 Days Ago
Be an Early Applicant
In-Office
Melbourne, Victoria
Junior
In-Office
Melbourne, Victoria
Junior
The Category Development Analyst will analyze category trends, create reports in Excel and PowerBI, and support growth strategies for key customers, focusing on sustainable category growth.
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Job Description:

Mars: Where your Tomorrow Starts Today!

Mars is a family-owned business that has been making products for people and their pets for more than 100 years. We’re behind some of the best loved brands in the world including MARS®, SNICKERS®, EXTRA®, ECLIPSE®, PEDIGREE®, WHISKAS®, DOLMIO®, BEN’S ORIGINAL ® MASTERFOODS ® and ROYAL CANIN® we are dedicated to making a positive impact on people and the planet.

Join us in building a sustainable future where people, communities, and the planet can truly thrive.

About the role: This role will be working for our Mars Petcare segment, where we make life better for pets and their owners.

Role Title: Category Development Analyst

Location: Melbourne Hours: Full-time, Permanent!

Reporting to: Category Leadership Director.

This role is responsible for leading the Category agenda with our key Independent Grocery and LAR customer partners, as well as analyzing category trends and performance to identify future growth opportunities and formulate recommendations across the market. The Category Analyst will support the Category team in the socialisation of the category vision and in-store principles, as well as with reporting, range reviews, planograms and creating Category Plans which deliver mutual, profitable and sustainable category growth with our customers/Channels.

What you’ll do:

  • Analyse category, customer & channel trends and performance to identify future growth opportunities and formulate appropriate recommendations, ensuring sustainable category growth.

  • Develop and deliver relevant reporting and analysis in Excel and PowerBI to underpin the category leadership agenda and key customer category relationships. Types of reports are Monthly Share, Qtr Perfect Store, Winning at Range Review scorecards and Post implementation review.

  • Work with the Customer Category Leads and cross functionally to socialise the category vision, provide understanding of the shopper, channel & customer trends and quantify category drivers and platforms to inform prioritisation of growth opportunities.

  • Based on global in-Store leadership principles, deliver analysis and support development of local recommendations and solutions to drive Pet Nutrition Perfect store objectives.

  • Day to day management of data sources and master data e.g. Neilson, Iri, etc and category tools.

Your unique ingredients:

  • Graduate calibre, with experience in a blue chip FMCG/consumer products business with a category & customer understanding and analytical skills.

  • Experience of working and delivering results in a blue chip FMCG/ consumer products business.

  • Excellent analytical skills and the ability to interpret data from a mix of data sources and translate insights into relevant strategies and tactics (actions / initiatives) and execute with our customers in a clear, simple and engaging way.

  • Commercially focused with the ability to build effective relations and influence decisions, having the confidence to lead and use data to reinforce your opinions.

  • Strong IT skills and the ability to work with data, reporting and category tools.

  • In-store and/or Customer experience and understanding of how to develop engaging and actionable category solutions for the customer.

  • Experience preferred in areas such as (but not exclusive to): Shopper Insights, Consumer and Customer Marketing, Field Sales, Merchandising or Account Management.

Why you’ll love working for Mars:

  • Purpose: Help craft beloved brands with a legacy of over 100 years of local manufacturing making products that people and pets will love all while helping to build a more sustainable future.

  • People: A culture that values your contributions, fosters leadership, and recognises the impact you make. Your work truly matters here.

  • Development: Shape your career with personalised development and real opportunities to grow from day one.

  • Enjoy a team and business environment that is invested in helping you manage and grow your energy for work and life.

Internal applicants: This is a T1 opportunity. Please ensure you discuss your application with your line manager prior to applying including obtaining their endorsement.

Applications close: 12th December 2025.

Mars is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

We know everyone’s needs are different, and we’re committed to making our application process accessible and supportive for all candidates. If you require any adjustments along the way, simply let us know in your application form. We’ll work with you to understand what will help you feel comfortable and supported.

Top Skills

Excel
Iri
Nielsen
Power BI

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