Position Title: Brand Manager FXT
Position Type: Temporary - Full-Time
Position Location: Melbourne
Requisition ID: 33825
About McCain .
At McCain, we're feeding the world: from French fries to Pizzas, we contribute to the important role food plays in people's lives. That's why we're dedicated to ensuring our core values-Family, Authentic, Trusted, and Quality-shine through every day. As a privately owned family company with over 60 years of experience, a presence in more than 160 countries, and a global team of 22,000 people, our values and culture are at the heart of everything we do. We believe that we can work together, along with our business and community partners, to bring sustainable growth and positive change today, tomorrow, and for generations to come. Join us and see how you can MAKE IT at McCain!
Why join the McCain family .
- Your Life - we're here to help you fulfil your potential, flourish, and thrive in work and life.
- Your Success - work alongside passionate individuals who are committed to supporting your career ambitions, drive, and success.
- Your Impact - we want you to make a meaningful, lasting impact, for you, for your colleagues, and for the business.
McCain is a place where you can grow from the ground up, so join us and see how you can MAKE IT at McCain.
About the team .
This role reports to the Marketing Manager - Meals and Veg. Essential to performing the requirements are close cross functional ties specifically with Category, Sales, Marketing, Production and Supply Chain to ensure delivery of the marketing plans by account. The Brand Manager needs to have well directed energy and be able to quickly identify and execute critical brand, NPD and campaign opportunities to ensure the delivery of business objectives.
About the role .
In every role, McCainers are ambitious, curious, and interested in helping each other create good work experiences. We think about the customer and make doing business with McCain easy.
This role is based in Melbourne and is a 12-month maternity leave contract.
- Takes active ownership of building the portfolio strategy into brand plans
- Design an implementation and execution plan that is aligned to the Masterbrand strategy
- Actively drive all elements of the innovation process from product development to launch
- Capture key consumer and market insights and translate these into commercial opportunities
- Develop creative and innovative marketing activation campaigns and evaluate the effectiveness of these
- Assist with the investigation of complaints in respect to quality, delivery or service
- Develop and present category reviews to Retail customers
- Regularly review SKU margins/costs against agreed key performance indicators
- Management of the Vegetables A&P budget
- Develop print packaging and associated marketing collateral
Leadership Principles .
Our principles, each with related practices, guide our actions across the organization. Together, they address how McCain interacts with our customers and employees, and how we work as individuals and collectively to find success. While each role adheres to the Leadership Principles, individual roles may focus more on a specific principle or principles.
We are customer obsessed. Customers are our starting point. By understanding their needs and leveraging data and consumer insights, we drive mutual success.
We think big and plan ahead. Through ambition, curiosity, and smart risks, we can accomplish goals, refine processes, and innovate to scale success.
We bring out the best in our people. We create safe spaces for our people so that trust and empowerment come naturally. Inclusion is about listening first, showing humility, and working together.
We act like owners. Together, we clear obstacles and do the work that makes us all successful and proud to be part of McCain.
About you .
Experience:
- At least 4 years' experience in marketing, ideally FMCG food
- Extensive NPD and project management experience, preference for FMCG Food experience
- Proven track record in collaboratively leading teams
Qualifications:
- Degree qualifications in Marketing or related field
Skills:
- Sound commercial and financial acumen and technical/operational exposure including corporate business planning and budgeting
- Ability to work strategically and operationally, and adaptable to fast paced, changing and ambiguous environments whilst maintaining accountability
- Highly organised with premium analytical skills able to effectively interpret and present large amounts of information with strong attention to detail
- Strong negotiation and influencing skills to inspire results
- Organised and methodical in budgeting, planning and reporting
- Proficient level of computer literacy, in particular MS Project, MS Office. Proficient in IRI or AC Nielsen
- Courage to challenge the status quo
The McCain experience .
We are McCain: this statement is about our power collectively and our importance individually-your impact is a significant part of the business. Our winning culture focuses on authenticity and trust so we can always bring out the best in our people. Here, you have the opportunity to learn, grow, and thrive while being yourself. Join our team to see why we're better together.
* We've got this covered! No need for external agency support at this time.
McCain Foods is an equal opportunity employer. We see value in ensuring we have a diverse, antiracist, inclusive, merit-based, and equitable workplace. As a global family-owned company we are proud to reflect the diverse communities around the world in which we live and work. We recognize that diversity drives our creativity, resilience, and success and makes our business stronger.
McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to meet your needs.
Your privacy is important to us. By submitting personal data or information to us, you agree this will be handled in accordance with the Global Privacy Policy
Job Family: Marketing
Division: ANZ
Department: Marketing Meals and Veg
Location(s): AU - Australia : Victoria : Melbourne
Company: McCain Foods (Aust) Pty.
