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The Trade Desk

Associate Director, Business Development

Posted 19 Days Ago
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Melbourne, Victoria
Senior level
Melbourne, Victoria
Senior level
The Associate Director of Business Development will cultivate relationships with senior leaders at advertising agencies, communicate the value of The Trade Desk platform, respond to RFPs, and manage partnerships. They will work collaboratively with various internal teams, identify strategic upselling opportunities, and contribute to company culture while leveraging 8-10+ years of experience in digital advertising sales.
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The Trade Desks’ Business Development team specialises on finding, building, and growing strategic partnerships with the most innovative advertisers and agencies across Australia. 

 

Our role is to identify, form and strengthen relationships through building trust with client partners across a range of different roles and seniority; from CEO’s and Heads of Digital to investment and activation executives. We’re immensely proud of our independence and objectivity in the programmatic ecosystem and our role as consultants and advisors for access to, and success in, the entirety of the premium open internet. We actively listen, meet clients where they are on their digital journey and add value by solving complex problems with simplified solutions. Here at The Trade Desk, we're in search of Business Development Associate Directors who are master relationship builders, strategic consultants and creative problem solvers to join our growing team. 

 

What you’ll do : 

  • Acquire, build, and cultivate relationships with senior leaders at independent advertising agencies. 
  • Work collaboratively with teams spanning commercial, legal, account management, trading, data and inventory partnerships and TAM to cultivate and grow accounts. 
  • Communicate the value of The Trade Desk media buying platform by presenting our core value proposition, and tailor the content to suit the needs of each audience. 
  • Establish strategic frameworks to help encourage testing of innovative product releases based on client needs with senior leadership, product, & engineering. 
  • Take the lead in responding to RFP’s or new agency opportunities, including qualification & win strategy. 
  • Prospect and negotiate net new MSAs (partnership contracts) and JBP’s (Joint Business Plans) with agency partners. 
  • Coordinate with global counterparts to discover learnings and avoid pitfalls encountered on similar pieces of business. 
  • Work closely with product, marketing and revenue teams to constantly optimize efforts relating to company-wide goals. 
  • Identify and close strategic up-selling opportunities by understanding core client business needs and translating the value TTD offers. 
  • Using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiators. 
  • Accurately manage and communicate monthly forecasts and pipeline. 
  • Contribute to The Trade Desk culture by bringing your full self. 

Who you are :

  • 8 -10+ years of experience in digital advertising sales, managing senior relationships, ideally within a programmatic environment. 
  • Experience with creating annual business plans and conducting business reviews. 
  • Experience at an online publisher, ad network, ad exchange, ad server, SEM platform, DSP, DMP, or other online advertising company. 
  • An excellent collaborator who can work with individuals in varying teams with differing priorities and coordinate everyone to a singular beneficial goal. 
  • Programmatic platform sales experience highly preferred. 
  • Strong communication skills with the ability to speak with C-level clients. 
  • Ability to deconstruct complex topics and translate them to audiences in a way that’s digestible. 
  • Existing relationships with decision-makers at advertising agencies. 
  • Strong quantitative skills and negotiation ability. 
  • A passion and curiosity to the programmatic space and a desire to constantly build on industry knowledge. 
  • A consistent strive for excellence. 
  • High EQ, with a good sense of humour. 
  • Proven track record of exceeding revenue expectations 

As an Equal Opportunity Employer, The Trade Desk is committed to making our job application process accessible to everyone and to providing reasonable accommodations for applicants with disabilities. If you have a disability or medical condition and require an accommodation for any part of the application or hiring process, please contact us at [email protected]

You can also contact us using the same email address if you have a disability and need assistance to access our Company website. 

When contacting us, please provide your contact information and specify the nature of your accessibility issue. 

Top Skills

Digital Advertising Sales
Programmatic Platform

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