Teams at WPP

Supports paid search campaign implementation, activation, optimization, tracking, reporting, and post-analysis. The role coordinates media bookings, trafficking, delivery, and performance improvements while collaborating with managers, clients, internal stakeholders, and media partners. It requires attention to detail, prioritization, problem-solving, clear communication, and a strong interest in digital media technologies. The executive also contributes to showcasing strong work and representing the agency at relevant industry events.

Leads NAB’s paid social strategy across major platforms, overseeing campaign planning, activation, optimization, performance analysis, and commercial outcomes. Manages and develops a team of three social specialists, advises senior client stakeholders, identifies platform opportunities, and translates campaign data into actionable recommendations. Requires broad understanding of how social integrates with programmatic and search advertising.

Lead end-to-end influencer marketing campaigns, from strategy and creator selection through execution, optimization, reporting, and budget management. Manage client relationships, align campaigns with business objectives, track performance, identify growth opportunities, and oversee commercial outcomes. Lead, mentor, and develop influencer specialists while ensuring high-quality delivery, strong stakeholder engagement, innovation, and measurable campaign results.