You know the moment. It’s the first notes of that song you love, the intro to your favorite movie, or simply the sound of someone you love saying “hello.” It’s in these moments that sound matters most.
At Bose, we believe sound is the most powerful force on earth. We’ve dedicated ourselves to improving it for more than 60 years. And we’re passionate down to our bones about making whatever you’re listening to a little more magical.
The Marketing team at Bose consists of passionate, bold, and music-loving storytellers. We tap into the magic of what makes Bose, BOSE, and through our marketing efforts, connect that magic with people who relate to our belief that sound is the most powerful force on earth.
Job DescriptionSummary of key responsibilities
•Retail Experience plan at assigned resellers
•Management and continuous improvement of all elements of in-store execution to achieve POS productivity targets:
•Brand presentation & placement
•Product, display & content health & functionality
•Store maintenance
•Wow audio experience, focused on showcasing Bose innovation
•Sell-through representatives and promoters
•Shelf in-stock levels, partnering with Supply Chain team
•RSP advocacy, in partnership with training
•Product launch planning & deployment coordination
Internal Bose work
•Partner with Bose Reseller Team to define and deliver annual business goals by country and reseller
•Lead Reseller Team and Customer in creating and executing Bose vision of retail excellence and strategies necessary to deliver that vision and the business goals
•Manage retail operations with Resellers, Bose internal stakeholders (Merchandising, Display Operations, Training, Supply Chain, Category Sales, Channel Marketing, etc) and Third-Party Labor (3PL) agencies
•Partner with procurement to negotiate 3PL contracts, manage resources and planning, evaluate performance and define corrective actions to achieve POS productivity targets
•Leverage Global Merchandising plans to deliver and improve reseller in-store experience, consistently with product lifecycle planning
•Develop and maintain retail operations reporting and score carding (merchandising, advocacy, training, service, POS productivity, etc)
•Manage budget for merchandising, service, RSP training & advocacy, field management, in line with given guidelines
•Evaluate performance of all Bose retail activities & KPIs, recommending improvements to increase sell-through
•Provide planning and support to ensure maximum compliance to Bose – Reseller agreements. Work with Omnichannel Marketing to establish ROI measure for in-store investment
•Represents the country and the reseller(s) within the Global Marketing Retail Operations Team, gathering shopper & retailer omnichannel insights to inform Regional Retail Experience Vision & Strategy
External Reseller work
•Partner with reseller to maintain updated portfolio of reseller POS info, including store tier, formats, displays & placement, store contacts
•Joint Business Planning to create and lead Annual Retail Plan that delivers business expectations
•Create and deliver a Reseller HQ focused operational improvement plan, focused on in-store execution activities to achieve POS productivity targets
•Lead sell-in/sell-through of national initiatives with Reseller personnel responsible for merchandising, display, execution and RSP training
•Identifies reseller requirements and needs to enhance product launch, displays, training and promotional execution
•Works closely with Supply Chain to integrate solutions from Bose to the shelf to increase sell-through and POS KPIs
•Drive RSP advocacy by ensuring proper supporting documents (on-line & in-store), teaching aids and communication tools are being utilized to inform and educate the field sales team
•Assess RSP learning through in-store execution, partner with Bose internal team and third parties to plan & deploy RSP training as needed
•Visit stores regularly, with and without external agencies, to assess execution and drive continuous improvements
•Gather retailer insights to inform Bose Global Consumer Sales plans and multi-year strategy
Our goal is to create an atmosphere where every candidate feels supported and empowered in the interviewing process. Diversity and inclusion are integral to our success, and we believe that providing reasonable accommodation is not only a legal obligation but also a fundamental aspect of our commitment to being an employer of choice. We recognize that individuals may have different needs and requirements based on their abilities, and we provide reasonable accommodations to ensure ideal conditions are met during the application process.