IN A NUTSHELL
At Bellroy, we pour our heart and soul into designing carry goods that delight our customers around the world. Our website, available in 9 languages and 13 currencies, is a key platform for this experience. It’s powered by a custom-built CMS, a sophisticated logistics and payments system, and a growing library of content components. We’re continually striving to improve our user experience through localisation, personalisation and experimentation.
We’re looking for a Web Content Coordinator to help us keep up with the growing volume of product releases, campaigns, and content updates while making sure our digital presence remains polished, consistent, and technically sound. In this role, you’ll build and maintain product pages and range experiences, coordinate assets and translations across teams, support A/B testing and SEO efforts, and push updates live with care. You’ll also design small components, like icons or image variations, to support product releases, assist with QA, spot and resolve bugs (like shipping rules or stock allocation issues), and help document improvements to how we work.
If you're a detail-obsessed organiser with a collaborative spirit and a desire to grow, we'd love to hear from you.
- Have 2–4 years’ experience working with CMS platforms in content management, web publishing, or e-commerce operations
- Are highly organised and comfortable juggling multiple projects at once whether that’s coordinating campaign assets, prepping new product pages, or QAing content for launch.
- Communicate clearly and collaborate well with cross-functional teams, including Creative, Product, Operations, Marketing and Tech
- You’re energised by keeping things on track. Building and refining systems, maintaining accuracy, and catching the small things others might miss to ensure everything runs as it should.
- Communicate clearly and appreciate being part of a well-aligned team. You know how to work with others and keep them in the loop
IF YOU WERE HERE LAST WEEK, YOU MIGHT HAVE…
- Built out a new product page and configured “Coming Soon” content using our CMS templates
- Collaborated with the Creative and Marketing teams to gather copy, images, and translations for an upcoming campaign
- Added a new content module to a product page and QA’d the build to catch display issues before going live
- Noticed a CMS bug affecting stock allocations and worked with Tech to resolve it quickly
- Pushed a batch of content updates live, then monitored key pages to ensure everything published correctly
- Updated internal documentation with a process improvement that helped reduce content release errors
- Joined a team sync to discuss how our new product comparison component could be rolled out across relevant pages
- Flagged an inconsistency in product copy and resolved it by coordinating across Product, Ops, and Creative
LOCATION & HOURS
This is a full-time role based in our Collingwood HQ, with work from home flexibility.
WHY WORK FOR BELLROY?
At Bellroy, it takes a wonderfully diverse crew to make everything tick. We’re a close-knit group of thinkers and makers from over 25 different countries, each contributing unique skills to achieve our shared vision. We believe that embracing diverse backgrounds and perspectives is key to staying agile and resilient. So, even if your experience isn’t an exact match, but you feel you have something special to contribute, we’d love to hear from you.
Bellroy is committed to making our hiring process accessible to everyone, including individuals with disabilities. If you need reasonable accommodations at any stage—whether it’s applying, interviewing, completing pre-employment testing, or otherwise participating in the selection process—please contact us at [email protected]. Include your full name, the best way to reach you, and the type of accommodation you need to support you throughout the application process. We’re here to help and ensure you have the best possible experience.
Bellroy’s mission is to inspire better ways to carry; use business as a force for good; and help the world – and our crew – flourish. We make great carry products that delight people in their everyday lives, while constantly innovating to improve the sustainability of our materials. We donate a portion of our revenue to some of the world’s most effective charities and are a certified B Corporation.
Top Skills
Bellroy Melbourne, Victoria, AUS Office
Melbourne, Victoria, Australia
