Lead the APAC ABM and Demand Generation marketing efforts, focusing on creating integrated campaigns, team management, and effective collaboration with sales teams.
Working at Atlassian
Atlassians can choose where they work - whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.
Atlassian is looking for a seasoned marketing leader of APAC ABM and Demand Generation to join the Global Account-Based Marketing and Partner Marketing team within the Digital, Campaigns, and Operations (DCO) organization. The ideal candidate is an experienced people leader who has deep expertise in omni-channel campaign strategy and execution that drives deep account penetration, engagement, and pipeline creation within Enterprise accounts. Additionally, this leader should have a strong understanding of the APAC market and act as the main marketing counterpart to the Atlassian APAC sales teams and leaders. In this role, we expect this leader to exhibit creativity, strong cross-functional collaboration, the desire to continuously improve, and expertise in team mentorship/coaching.
This Senior Team Leader will report to the Head of Global ABM and Partner Marketing.
In this role, you'll get to:
On the first day, we expect you to have:
Benefits & Perks
Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits .
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
To learn more about our culture and hiring process, visit go.atlassian.com/crh .
Atlassians can choose where they work - whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.
Atlassian is looking for a seasoned marketing leader of APAC ABM and Demand Generation to join the Global Account-Based Marketing and Partner Marketing team within the Digital, Campaigns, and Operations (DCO) organization. The ideal candidate is an experienced people leader who has deep expertise in omni-channel campaign strategy and execution that drives deep account penetration, engagement, and pipeline creation within Enterprise accounts. Additionally, this leader should have a strong understanding of the APAC market and act as the main marketing counterpart to the Atlassian APAC sales teams and leaders. In this role, we expect this leader to exhibit creativity, strong cross-functional collaboration, the desire to continuously improve, and expertise in team mentorship/coaching.
This Senior Team Leader will report to the Head of Global ABM and Partner Marketing.
In this role, you'll get to:
- Recruit, hire, and onboard new team members and set the team up for long-term success as we scale to partner with all Enterprise AEs and leaders across our Strategic, Enterprise, and Mid-Market account segments.
- Support the team to develop and execute targeted, integrated campaigns and programs while collaborating with sales, demand generation, partner marketing, product marketing, data science, and regional events.
- Define quarterly success metrics and reporting frameworks in partnership with Marketing Data Science teams.
- Create repeatable processes and playbooks to support 1:1 and 1:few ABM and 1:few and 1:many demand generation campaigns aimed at decision-maker contact engagement, deal acceleration, and pipeline generation
- Develop a strong understanding of Atlassian's go-to-market plans and goals in order to translate them into regional campaigns for the APAC market, as well as sub-markets in-region.
- Oversee team resources, budgets, and growth of individual team members.
On the first day, we expect you to have:
- 10+ years of ABM, demand generation, field marketing, or regional marketing experience
- 3+ years of team management experience
- Proven track record designing, executing, and measuring integrated marketing campaigns and outbound programs in partnership with sales in a high-growth environment
- Experience working within a multi-product organization
- Experience working with Salesforce, Marketo, and an ABM stack including Demandbase, Outreach, Drift, Zoominfo, TechTarget Priority Engine, 6sense, etc.
- Excellent written and verbal communication skills
Benefits & Perks
Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits .
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
To learn more about our culture and hiring process, visit go.atlassian.com/crh .
Top Skills
6Sense
Demandbase
Drift
Marketo
Outreach
Salesforce
Techtarget Priority Engine
Zoominfo
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