The Senior Product Marketing Manager will develop go-to-market strategies, create marketing content, and lead campaigns for network security products, focusing on customer acquisition and product success.
Location - Austin, Texas
Sr. Product Marketing Manager, Network Services
Cloudflare is looking for an experienced product marketer to join our network security product marketing team. This is a high-impact, results-oriented role, where you will work directly with Sales, Product Management, and Marketing to take new products to market and develop messaging and campaigns that drive customer acquisition and expansion. The network security portfolio consists of Magic Firewall, Magic WAN, Magic Transit, Argo and Spectrum. Successful candidates will have a passion for helping to build a better Internet by enabling organizations to improve their network connectivity and security. You will have a deep understanding of the market, customer use cases, and our solutions. You will have ownership and responsibility to drive pipeline and new ACV. This role reports into Network Services Product Marketing, with a dotted line to the Secure Access Service Edge team.
Responsibilities
Develop and execute go-to-market strategies for Cloudflare Magic WAN, with ownership of Network as a Service and Coffee Shop Networking.Create compelling messaging and positioning that differentiates Cloudflare's products in the market. Develop content and collateral for marketing campaigns, including whitepapers, case studies, datasheets, and presentations. Be responsible and accountable for your product's success. Collaborate with the demand generation team to create and execute campaigns that drive leads and pipeline. Deliver and activate sales enablement, product training, sales tools, and competitive intelligence. Be informed about the market dynamics and competitive activity.Identify opportunities for product differentiation and growth.
Qualifications
Sr. Product Marketing Manager, Network Services
Cloudflare is looking for an experienced product marketer to join our network security product marketing team. This is a high-impact, results-oriented role, where you will work directly with Sales, Product Management, and Marketing to take new products to market and develop messaging and campaigns that drive customer acquisition and expansion. The network security portfolio consists of Magic Firewall, Magic WAN, Magic Transit, Argo and Spectrum. Successful candidates will have a passion for helping to build a better Internet by enabling organizations to improve their network connectivity and security. You will have a deep understanding of the market, customer use cases, and our solutions. You will have ownership and responsibility to drive pipeline and new ACV. This role reports into Network Services Product Marketing, with a dotted line to the Secure Access Service Edge team.
Responsibilities
Develop and execute go-to-market strategies for Cloudflare Magic WAN, with ownership of Network as a Service and Coffee Shop Networking.Create compelling messaging and positioning that differentiates Cloudflare's products in the market. Develop content and collateral for marketing campaigns, including whitepapers, case studies, datasheets, and presentations. Be responsible and accountable for your product's success. Collaborate with the demand generation team to create and execute campaigns that drive leads and pipeline. Deliver and activate sales enablement, product training, sales tools, and competitive intelligence. Be informed about the market dynamics and competitive activity.Identify opportunities for product differentiation and growth.
Qualifications
- Bachelor's degree in marketing, business, or related field; MBA optional
- 5+ years of experience in product marketing, ideally in enterprise networking, SD-WAN, SASE or SSE.Solid background in networking topics such as: Campus, Branch, Data Center network architecture, TCP/IP, OSI stack, MPLS, routing, VLANs, public cloud/private cloud, internet exchanges, and DNS.
- Good understanding of SaaS metrics, including ACV, ARR, and Net Retention.
- Strong written and verbal communication skills, with the ability to develop compelling messaging and content that connects with business or technical audiences.
- Strong project management skills with a track record of driving projects to completion.
- Ability to work collaboratively with cross-functional teams, including product management, sales, and engineering.
Top Skills
Cloudflare Magic Wan
Network As A Service
Sase
Sd-Wan
Sse
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