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REA Group

Senior Product Manager

Posted 22 Hours Ago
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Melbourne, Victoria
Senior level
Melbourne, Victoria
Senior level
The Senior Product Manager leads pricing and packaging initiatives, analyzing product portfolios and partnerships to enhance the advertising offerings for commercial markets.
The summary above was generated by AI
  • We are looking for a highly commercial Product Manager, experienced in leading pricing and packaging initiatives of products  

  • Be part of a key strategic team that supports our customers across realcommercial.com.au  

  • Permanent role based in Melbourne  

 

We're REA 
 
With bold and ambitious goals, REA Group  is changing the way the world experiences property. No matter where you're at on your property journey, we're here to help with every step - whether that's finding or financing your next home. 
 
Our people are the key to our success. At the heart of everything we do, is a thriving culture centred around high performance and care. We are purpose driven and collaborative, which drives innovation and our ability to make a real impact. As such, we’re proud to have been named in Australia’s “Top 5” Best Workplaces two years in a row, as well as being recognised as a Best Workplace for Women.  

 

Where the team fits in 

The Senior Product Manager sits within the Customer Group focusing on the Commercial market in the Advertising Portfolio. Within the Commercial Advertising portfolio, the remit of this role will include strategy, discovery and delivery of enhancements to the core products, pricing and packaging. This includes the core advertising, extension products, agency service and marketplace experiences. 

At the core of what we do, the Commercial Advertising team helps agents and agencies sell and lease commercial property on our flagship realcommercial.com.au experience by providing solutions to address a variety of needs. Our Product Solutions are focused around:  

  • Core Search: Products to target active buyers in the core realcommercial.com.au search experience 

  • Premium Positions: Products to stand out in the market by putting the property and brand ‘front & centre’ to an active audience 

  • Offsite Audience: Products that target the right audience when they aren’t on realcommercial.com.au (web, socials, email) 

  • Agency Marketplace: Products that help agents generate new leads and promote their performance to consumers 

  • Agency Services: Platform and API solutions which make it easier for customers to do business with us 

 

What the role is all about 

  • Leading discovery and analysis on evolving our advertising offering with a focus on pricing and packaging You will need to partner closely with pricing, marketing, sales and other key functions 

  • Review the existing product portfolio and analyse data to optimise and find growth opportunities 

  • Leading the product changes taking into consideration the technical system impacts, experience changes and customer journey across multiple touch points 

  • Leading the discovery on evolving our advertising, agency services and marketplace offering with new consumer and customer features to drive undeniable value for customers. You will need to partner closely with design, delivery, marketing, sales and other key functions 

  • Bring a commercially minded view to the product discovery process, understanding REA’s business model and market dynamics of agents and agencies 

  • Building the roadmap for your squad to deliver on the highest value initiatives through partnering with other dependent teams across the Group  

  • Keep a watchful eye on competitors, market changes, potential partners, developing predictions on how the market is changing and helping define where Commercial Advertising needs to be positioned in the future  

  • Build close relationships with customers, our sales and operations teams to ensure our products meet market needs 

  • Build and maintain relationships across different functions and teams to leverage group capabilities to ensure successful delivery of your product plans 

 

Who we’re looking for 

  • Strong commercial acumen – you will need to be comfortable talking numbers. 5+ years' experience within pricing and packaging approaches with the capability to evaluate opportunities on a risk and return basis 

  • Someone with a few runs on the board – 5+ years Product Management/Product Development experience 

  • Comfortable managing large, complex programs of work 

  • Strategic thinker – you can analyse and synthesise information on the market and connect the dots to determine an appropriate strategic approach whilst taking a whole business perspective. You experience following these strategies through to benefit realisation 

  • Comfortable moving between strategy and detail on a regular basis. You will also be comfortable managing and optimising existing products, and working through small details like specific product rules 

  • Excellent presentation and communication skills. You can talk shop with the developers, chat with customers and pitch a business case to executives 

  • Customer focus – you will be very comfortable being close to customers, understanding their challenges and both their known and unarticulated needs 

  • Product marketing – you have a strong ability to craft a compelling value proposition and work as ‘partner’ with marketing, sales and support functions to deliver product to market 

  

The REA experience 

The physical, mental, emotional and financial health of our people is something we’ll never stop caring about. This is a place to learn and grow.  

 

Some of our Perks & Benefits include:  

  • A hybrid and flexible approach to working 

  • Flexible leave options including, birthday leave and purchase additional leave 

  • Flexible parental leave offering for primary and secondary carers 

  • Our Because We Care program offers employees volunteering leave, community grants, matched payroll giving and our Community Café donates 100% of revenue to charity 

  • Hackdays so you can bring your big ideas to life   

 

Our commitment to Diversity, Equity, and Inclusion   

We are committed to providing a working environment that embraces and values diversity, equity and inclusion. We believe teams with diverse ideas and experiences are more creative, more effective and fuel disruptive thinking. If you've got the skills, dedication and enthusiasm to learn but don't necessarily meet every single point on the job description, please still get in touch. 

 

Join our Talent Neighbourhood 

Keen to be part of REA but didn't find a perfect match with this opportunity? Perhaps the timing isn't right? You should join our Talent Neighbourhood!  

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

#LI-HYBRID 

Top Skills

None Specified
HQ

REA Group Richmond East, Victoria, AUS Office

511 Church Street, Richmond East, Victoria, Australia, 3121

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