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About GSK
GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together. Our success absolutely depends on our people. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
We are at an exciting point, strengthening our presence and influence in the global Haematology market. With several exciting product launches scheduled over the next few years and a multitude of ongoing research initiatives, there has never been a better time to be part of our journey.
About the Role
Are you ready to lead and innovate in the pharmaceutical industry? We’re looking for a dynamic Senior Brand Manager (SBM) to spearhead the marketing efforts for one of our key Haematology products. This is your opportunity to drive long‑term business growth and make a meaningful impact.
Your role will be varied and will include:
Successfully launching and marketing GSK’s Haematology product to drive long-term growth.
Developing and executing a comprehensive, multi-channel marketing plan aligned with brand strategy.
Leading a cross-functional team to execute the business strategy with excellence.
Creating valuable digital content for HCPs using data-driven insights.
Collaborating with Medical on KOL engagement and educational initiatives.
About you
To be successful in this role, you will bring a strong background in pharmaceutical marketing at Senior Brand Manager level, with demonstrated ability to lead, develop and implement strategic and operational plans, translate insights into action, apply omni‑channel marketing approaches, utilise business analytics, and work with a strong customer‑centric mindset. Ideally, you’ll also bring experience in Haematology or Oncology.
You will need:
Tertiary qualification in Business or Science (preferred)
Minimum of 3 years’ experience in Pharmaceutical Brand Management
Strong business acumen and analytical skills.
Solid understanding of pharmaceutical industry landscape, competitors, and market trends.
Why join us?
At GSK, we challenge ourselves to get Ahead Together – to make a positive impact on global health; for growth; in an environment where people can thrive. Our culture inspires our performance.
By joining GSK, you’ll enjoy:
A flexible and life-friendly working approach, allowing you to do your best work
Being in a diverse organisation that reflects the communities that we work within
Development and progression at a global scale, with international opportunities
5 Feel Good Days and 1 volunteer day (on top of your annual leave)
Option to purchase up to 4 weeks’ additional leave per year
Access to discounted health insurance
*LI-GSK
Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.
People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.
We are committed to creating an inclusive workplace and providing equal opportunities for all applicants. We embrace an agile working culture across our roles, so if flexibility is important to you please discuss opportunities with our hiring team. If you need any adjustments to the recruitment process to help you demonstrate your strengths and capabilities, contact [email protected]. Please note this email is for adjustment requests only; for other enquiries please use our standard contact channels.
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