Rewards Marketing Automation Specialist

About Transurban

Working at Transurban is different; it’s a place where you can see the benefits of your work play out in real life, every day. We create city-sized solutions—building and operating safer, smarter, and more sustainable roads—to solve pressing transport challenges.

About the role 
 

We’re seeking a Rewards Marketing Automation Specialist as Transurban delivers on its digital-first, customer-obsessed strategy, the Marketing Automation Stream is critical in helping to reimagine our customer experiences and uplifting our business processes to create better outcomes.
 

As the Rewards Marketing Automation Specialist, you’ll be responsible for delivering campaigns, automation and journeys through eDM, SMS, print and other channels. 

This is a 3-months Contract with a potential extension to become a fixed term role.

Day-to-day, you will: 

• Work with key stakeholders to gather requirements, design and build campaigns, then test and deploy.
• Design and document proposed automation and journeys.
• Identify areas for data-led learning, optimisation, and automation.
• Support the development of solutions for business problems utilising the functionality available in Salesforce Marketing Cloud – utilising email studio, automation studio, journey builder, mobile studio, cloud pages, advanced analytics.
• Prepare and present packs outlining campaign and communication design, audience strategy, results, optimisation etc. As well as providing recommendations for improvements.
• Where applicable develop A/B test strategies.
• Contribute to cross-functional projects and squads to provide guidance on what is possible in the marketing automation platform and help design seamless customer experiences.

This role will suit someone with a curious mind and transferrable skills and experiences, including:

• Hands on, technical experience using Salesforce Marketing Cloud, with exposure to Email Studio, Mobile Studio and/or Journey Builder.
• Any knowledge in building complex, multi-stage user journeys and automations is a bonus.
• Ability to apply critical thinking and business acumen when designing solutions for business problems.
• A builder of relationships, you won’t be afraid to challenge the status quo, helping to problem solve through your technical knowledge of Salesforce Marketing Cloud.
• Exceptional communication skills, both written and verbal with the ability to consult, influence and negotiate with a variety of stakeholders from different areas.
• Salesforce Marketing Cloud certifications are a bonus. 

If you meet some of these requirements, but not all, we encourage you to submit your application. 
 

We embrace diversity with a foundation of safety, wellbeing and inclusion; where everyone belongs. We treat everyone with fairness, consideration and respect, regardless of gender, gender identity, marital or family status, sexual orientation, age, ethnicity, religious beliefs, cultural or socio-economic background, perspective, and experience – whether they work for us or not. We want to ensure everyone feels comfortable and safe to express ideas, questions and concerns. 

We strongly encourage applications from candidates of diverse backgrounds and lived experiences, including Aboriginal and Torres Strait Islander people and people living with disability. If you require any adjustments or support during the recruitment process, please contact us on [email protected].  

Ready to help us keep cities moving? Apply today. 

Job Type:

Contingent - Position Managed

Closing Date:

13-Apr-2025 0:00

Please note: The closing date reflects the time zone of the Primary Location for this job posting.

Primary Location:

Melbourne CBD & Inner Suburbs Melbourne VIC