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Burson

Public Relations Account Coordinator

Posted 8 Days Ago
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In-Office
Melbourne, Victoria
Entry level
In-Office
Melbourne, Victoria
Entry level
As a Public Relations Account Coordinator, you'll support client campaigns, enhance media relations, and learn about strategic PR initiatives while working with the account team on various tasks.
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Who we are:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.

Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.

More About The Role
We’re seeking a motivated and detail-oriented Account Coordinator to join our team at Burson. In this role, you’ll collaborate with senior team members to support client campaigns, enhance media relations, and contribute to strategic PR initiatives. You’ll gain valuable experience working with industry-leading tools, while developing your skills in digital strategies, business development, and client communications.
What You Will Do

  • Be knowledgeable about your clients, their industries and competitors; stay updated on client trade publications, national/regional news outlets
  • Be a keen learner and know the technicalities behind skilled writing to be able to draw up actionable client communications materials such as status reports, campaign summary reports, general activity reports etc., under guidance and supervision
  • Be a keen observer and learn how your senior team members service clients through decisive consulting, problem-solving and relationship-building
  • Actively participate in team and client meetings and be comfortable sharing and presenting your views internally and in front of client, if appropriate
  • Learn to use the BURSON proprietary tools such as Digital Catalyst Cards and the Creative Catalyst Network
  • Learn about research and measurement methodologies and resources and use them to support the account team in IC programs
  • Monitor media coverage of clients and support the account team on daily administrative tasks
  • Play an active role in coordinating press materials and events such as press kits, releases and press conferences
  • Learn the social media trends and the support the seniors on implementing social media/digital programs

Business Development

  • Listen attentively during client meetings for potential opportunities and suggest ideas to your senior team members as they could lead to new business.
  • Assist the senior members of the team with research, case studies and other materials for client presentations, new business proposals, pitches and industry award submissions to drive business for BURSON

Teamwork

  • Be an active and enthusiastic team player and proactively assist the senior members of the team to design and implement effective client strategies
  • Be receptive to ideas, opinions and insights from team members and be able to work as a team to support each other
  • Consistently demonstrate integrity and credibility and build trust through inclusive behavior

Financial Management

  • Make supervisors aware of your time so the business can be managed profitably
  • Liaise with third party suppliers like couriers, venues, caterers
  • Support the senior members of the team in billing and invoicing

Agency Responsibilities

  • Use BURSON’s intranet and resources; keep your profile updated
  • Help recruit top talent by knowing our capabilities and network
  • Adhere to BURSON’s confidentiality and disclosure agreements and code of ethics/conduct

Experience That Contributes To Success

  • 6 months + of experience (or prior internship) in a fast paced, preferably agency environment
  • Proven ability to thrive in dynamic settings, demonstrating a self-starter attitude and strong organisational skills
  • Highly agile, able to adapt to changing priorities and manage multiple tasks effectively
You belong at Burson:

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our  Recruitment Privacy Policy. California residents should read our  California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it. 

Top Skills

Creative Catalyst Network
Digital Catalyst Cards
Social Media Tools

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