Marketing Specialist

Eightcap is a dynamic online trading provider committed to delivering exceptional trading tools and professional insights that empower smarter trading decisions. Headquartered in Melbourne, Australia, with a global footprint across the UK, Cyprus, Bulgaria, and the Bahamas, we blend the agility of a fintech innovator with the stability of a regulated financial institution.

As the Partners Marketing Specialist, you will play a key role in executing and optimising marketing initiatives that drive partner acquisition, engagement and retention.

Reporting to the Marketing Business Partner - Partners & Affiliates, this role is responsible for delivering high-impact marketing campaigns, ensuring seamless execution of partner marketing initiatives and managing workflows to support the expansion of Eightcap’s partnership program, as well as its associated brands.

Key Responsibilities:

• Support and execute marketing strategies tailored to affiliates, introducing brokers, strategic partners and associated brands to drive acquisition and retention.
• Plan, manage, and coordinate multi-channel marketing campaigns, including digital, content, email, and social media, to maximise engagement of partners and associated brands’ clients.
• Collaborate with the Partnerships and Marketing teams to align marketing initiatives with business development goals for both CFDs and Challenges.
• Develop and maintain marketing materials, sales collateral, and promotional assets to support partner and brand growth.
• Monitor, analyse and optimise the performance of marketing initiatives, leveraging data-driven insights.
• Ensure marketing content compliance by working closely with Compliance, Product and Sales teams to align with regulatory and brand guidelines.
• Coordinate and support partnership-focused events, webinars and industry conferences to enhance Eightcap’s brand presence and attract new partners.
• Manage and execute co-branded marketing initiatives with key partners.
• Engage cross-functional teams (e.g., Product, Finance, Operations and Risk) to align marketing efforts with new product launches, service rollouts, and business priorities.
• Stay informed on industry trends, competitor strategies, and emerging opportunities in trading and financial services to drive innovation.

• Proven track record of executing and optimising marketing campaigns to drive partner acquisition and retention.
• High proficiency in SEO, lead generation, and marketing technology (MarTech) to fuel conversions.
• Ability to manage complex workflows, coordinate approvals, and ensure timely campaign delivery.
• Experience in B2B/B2C marketing tailored to affiliates, IBs and financial partners.
• Data-driven approach to tracking, analysing, and reporting on performance metrics.
• Solid understanding of global financial markets, regulatory compliance, and localisation.
• Experience supporting product launches and driving ongoing user adoption.
• Skilled at aligning marketing goals with Compliance, Product, Finance and Sales.
• Strong ability to prioritise tasks and scale marketing initiatives efficiently.
• Previous experience in Fintech, Financial Services or Trading (highly preferred).
• Personal interest or experience in FX, trading or financial markets.
• Experience in a dedicated marketing role would be highly advantageous.
• Ideally, you will hold a degree in Marketing, Business, or a related field.

At Eightcap, we’re committed to creating an inclusive workplace where people feel empowered to be themselves and supported to reach their full potential.

Working here means operating in a real-time global environment, where decisions matter and impact is visible. But it also means being part of a culture that values collaboration, growth and balance.

A rewarding career is about more than daily tasks. It’s about feeling valued, supported and challenged in the right ways.

We offer a number of benefits at Eightcap, including:

• Ongoing investment in your career development. 
• Wellness and lifestyle perks like monthly corporate massages.
• Parental leave. 
• Employee-purchased leave. 
• Annual flu vaccinations.
• Multicultural environment.
• A dynamic and collaborative team culture.
• Great CBD location with easy access to public transport.
• Regular social activities.

Don't check every box? We value talent, grit, and the drive to execute over a perfect resume. If you’re ready to grow with us, we’re ready to meet you. Apply directly today through our Careers page.