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HungryPanda

Marketing Manager (Mandarin Speaking)

Posted 2 Days Ago
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In-Office
Melbourne, Victoria, AUS
Mid level
In-Office
Melbourne, Victoria, AUS
Mid level
Develop merchant supply and growth strategies across Australian cities, improve portfolio health and operational efficiency, analyze data to identify opportunities, define KPIs, and execute cross-functional projects. Partner with Product and Business teams to enhance merchant-facing capabilities and self-service tools. Support regional operational management and consumer-side performance analysis while driving sustainable platform growth.
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Responsibilities

  1. Merchant Supply & Growth Strategy: Oversee merchant supply growth and portfolio health across multiple cities in Australia. Formulate supply-side operational strategies, establish merchant growth frameworks, and enhance overall merchant operational efficiency and platform value.

  2. Data-Driven Strategy & Project Execution: Leverage business analytics and market insights to identify growth opportunities, develop tailored operational strategies, break down target KPIs, and drive cross-functional project execution.

  3. Product & Operations Alignment: Collaborate with Product and Business teams to optimize merchant-facing product capabilities and operational resource allocation, empowering merchants with self-service tools to improve performance.

  4. Regional Management & Analytical Support: Assist the Regional Manager in day-to-day operational management across cities while providing data analytics support for consumer-side (C-end) performance.

Qualifications & Requirements

  1. Background & Experience: Bachelor’s degree or above, with 3+ years of internet platform operations experience. Overseas work or study experience preferred. Background in local services merchant operations, supply strategy, or merchant growth is required (prior experience with platforms such as Meituan is a strong plus).

  2. Analytical & Strategic Skills: Strong analytical prowess and strategic thinking abilities; proven track record of using data insights to diagnose operational bottlenecks and deliver actionable solutions. Basic knowledge of SQL is preferred.

  3. Project Management & Collaboration: Outstanding project management, cross-functional communication, and resource integration skills, with the ability to independently drive complex projects to completion.

  4. Business Acumen & Results Orientation: Deep understanding of regional internet business models, with strong goal-oriented execution and target breakdown skills. Continuously optimizes operational strategies to drive sustainable business growth.

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