At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.
Job DescriptionImagine working closely with many of the world’s largest sports rights holders, brands, agencies, broadcasters, and tourism bodies to help them better understand their fans and maximise commercial success.
Nielsen Sports is a trusted adviser and partner in sports and entertainment consumer research, media evaluation, and data-driven consultancy, helping our clients worldwide to plan, optimise and measure the impact of their initiatives against business objectives. With our expansive suite of products and services, Nielsen Sports is uniquely positioned to provide data-driven insights and intelligence which help drive more effective decision-making for clients.
This role is suitable for someone who enjoys using data to analyse trends and develop insights. Candidates with 8+ years experience in similar roles with agencies consulting to the sport and entertainment industry are encouraged to apply. Both Sydney and Melbourne based candidates will be considered.
QualificationsEnd-to-end delivery of client projects (from kick-off through to presentation), covering consumer insights, media evaluation, sponsorship valuations, and economic impact studies
Manage a team of 3-5 direct reports providing leadership and guidance
Monitoring product revenue targets and working closely with the Commercial team to prospect and win new business
Your day-to-day work will require you to utilise various Nielsen-owned analysis tools, to interpret data, supplement with additional desk research, collaborate with other experts, and practice consultative storytelling;
You will be required to monitor and manage processes, both internal and external, work closely with other Nielsen team members, and interact with clients.
Bachelor Degree, preferably with an analytical or numerical background; Economics, Statistics, or Business, Marketing/Market research
Strong interest in the business of sports, media, events, and entertainment
Ability to consolidate, review and refine multiple sources of data and information to extract key insights and learnings for clients and knowledge transfer to team members
Understanding of numbers and various levels of statistical analysis, with the ability to interpret and present data, both visually and verbally
Demonstrate analytical mindset, problem-solving skills, and strategic thinking
Excellent project, time management, and multi-tasking skills, with adaptability and agility to thrive under pressure within a fast-moving industry and a high-energy team
Demonstrate balance as a self-starter, working autonomously with ownership of tasks; and a team player, collaborating across divisions and markets
Full proficiency in Excel, PowerPoint, and ability to learn new software
Previous project experience on sponsorship valuations and/or major event economic impact analysis is desirable
Past experience with Q, Arianna or Landsberry & James Fusion and Tableau or PowerBI would be looked upon favourably
About The Team
Nielsen Sports works with the world's top leagues, teams and brands to deliver the most comprehensive, reliable and meaningful data analysis and insights.
The Analytics, Consulting team works directly and collaboratively with the Commercial, Client Service, and Research teams to create the solutions that drive the fast-paced and evolving sports industry.
Nielsen Sports supports a fun, flexible and adaptable workplace leveraging the global Smart Work initiative to provide associates the flexibility they need to play their role in the team.
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