The Global VP Marketing/CMO will define marketing objectives, implement strategies, empower teams, and promote a data-driven culture to drive growth.
Responsibilities:
1.Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team
2. Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis
3. Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite
4. Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem
5. Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets
6. Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web
Requirements:
1. 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function
2. Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation
3. Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels
4. Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes
5. Strong project management capability and detail orientation
6. Experience growing passionate user or developer communities in order to catalyze market adoption of technologies
7. Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles
8. A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations
9. Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures
Top Skills
Marketing Strategies
Project Management
Similar Jobs
Artificial Intelligence • Cloud • Consumer Web • Productivity • Software • App development • Data Privacy
As a Staff Product Manager for Growth, you'll lead product-led growth strategies, oversee experiments, and collaborate across teams to enhance customer journeys and drive sustainable growth.
Top Skills:
DashboardsSQL
Artificial Intelligence • Cloud • Consumer Web • Productivity • Software • App development • Data Privacy
Design and build AI-powered experiences in Dropbox, collaborating with teams to simplify user interactions and enhance features.
Top Skills:
AIFull-Stack DevelopmentLlmMlProduct EngineeringSemantic Search
Artificial Intelligence • Blockchain • Fintech • Financial Services • Cryptocurrency • NFT • Web3
As a Privacy Analyst, lead incident response by managing privacy programs, analyzing data, and collaborating cross-functionally with various teams.
Top Skills:
AirflowLookerMongoDBPostgresPythonSnowflakeSQL
What you need to know about the Melbourne Tech Scene
Home to 650 biotech companies, 10 major research institutes and nine universities, Melbourne is among one of the top cities for biotech. In fact, some of the greatest medical advancements were conceptualized and developed here, including Symex Lab's "lab-on-a-chip" solution that monitors hormones to predict ovulation for conception, and Denteric's vaccine for periodontal gum disease. Yet, the thousands of people working in the city's healthtech sector are just getting started, to say nothing of the tech advancements across all other sectors.