Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world’s top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging. The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions. Our global team of over 7,500 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today’s content experience.
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. Working at WPP means being part of a global network of more than 100,000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries, with corporate headquarters in New York, London and Singapore. WPP is a world leader in marketing services, with deep AI, data and technology capabilities, global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world, including approximately 300 of the Fortune Global 500. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.
Who we are:
Hogarth is a global marketing implementation agency that produces, creates and adapts advertising for brands across all media, (Video, Print and Digital), delivering multi-level national and international campaigns.
We are a culturally diverse organisation with around 3,000 employees globally and are made up of over 50 nationalities who speak over 100 languages. At the same time we share a common set of values about how we behave, why we do what we do and how we work with each other and our Clients.
Our Hogarth values:
Heart and Soul: We love what we do. We bring energy and enthusiasm to all our work. We push boundaries, we are never satisfied and always want to find a better way
Hands On: We don’t wait for things to happen, we get on with it. We are pragmatic and don’t have an ego. We do what it takes to get the job done to the highest standards
Honest: We are straightforward, constructive and speak openly and clearly. We operate with integrity and live up to our promises
Happy Family: We enjoy working together. We look out for our colleagues. We are supportive and collaborative across all our teams. Even when things get tough, we don’t lose perspective or our sense of humour.
Role summary:
Hogarth Worldwide is looking for an exceptional copywriter to work with an iconic technology client. As an integral part of a creative production team, you will write original content to showcase some of the world’s best talent in an innovate live events programme. The ideal candidate therefore has a natural curiosity for all things related to popular culture and enjoys immersing themselves in global trends - from arts and design, to film-making, photography, music and more.
A passion for words and the ability to distill information into simple and engaging messages is key, we are looking for people who are able to quickly cut through the clutter and find the gem of an idea. You will be responsible for creating copy that is factual, passionate, immediate and interesting, an ability to put yourselves in the readers’ shoes is key.
You’ll also need to be able to work in a collaborative way, interacting with the team at Hogarth and the client to ensure your work is aligned with both the global and local vision. This is a full-time freelance role and we are seeking for candidate who can start on immediate or short notice.
Key responsibilities:
- Creating customer-facing marketing content (including compelling headlines) across multiple digital channels that results in effective communication.
- Demonstrate and champion clear understanding of brand, following brand guidelines and maintaining a clear brand tone of voice.
- Ensuring consistency and accuracy in product, technical and factual terminology.
- Cultural market insight, ensuring special attention is paid to whether content is appropriate and correct for the intended market.
- Delivering work of a consistent creative quality level.
- Work in a fast paced, dynamic environment managing multiple projects simultaneously and ensuring timely delivery.
- Leverage glossaries and style guides to ensure brand alignment.
- Working collaboratively with a global production team at Hogarth.
- Proactively contributing feedback and ideas for process improvements.
- Contribute to team meetings and other touch-points.
Requirements:
- Fluent written and oral English. Familiar with Australian English and UK English.
- A minimum of 5 years’ experience writing marketing content ideally within a leading advertising agency or in-house creative team delivering for big global brands.
- Bachelor’s degree in language or literature, journalism, communications, media studies or a related subject preferred
- Ability to develop innovative creative work that’s in line with the strategy.
- Be highly creative and imaginative with strong conceptual & problem-solving skills.
- Strong knowledge of the creative development process.
- Extreme attention to detail, combined with the ability to focus only on the details that matter so that writing is clear and simple.
- Strong communicator
- Ability to effectively communicate with other creative staff members, vendors, and freelancers.
- Proven ability to manage and organise multiple tasks and meet tight deadlines in a fast-paced environment.
- Proactive in driving self-learning and skills improvement through training and keeping abreast of industry changes.
- Having a good grasp of technology and willingness to learn new programs and systems.
- Available to start on immediate or short notice
- Able to work during Singapore business hours
#LI-JK #LI-Freelance
Impact and Inclusion
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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Hogarth Melbourne, Victoria, AUS Office
120 Bertie St, Port, Melbourne, Victoria , Australia, 3207
