Company Description
CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play.
At Mattel we are at our best when every member of our team feels respected, included, and heard. We are committed to facilitating a diverse and inclusive workplace that values and shares an infinite range of ideas and voices that evolve and broaden our perspectives. We also aim to create a family-friendly workplace that makes it possible for our team to more easily balance family life and their work at Mattel. This culture has been recognised by our team and Mattel ANZ have been certified as a Great Place to Work company!
Job Description
The Opportunity
Mattel Australia & New Zealand are seeking a proactive and team-oriented Ecommerce Associate to join our Australia and New Zealand Omni-Channel Marketing team! We are recruiting for a Maternity Leave Cover contract commencing mid December for a period of 13 months.
The right candidate for this role will have previous experience in an Ecommerce Associate position, effective communication skills, attention to detail, and will be excited to join a purpose drive, fun (we sell toys!) and fast paced organisation where no two days are the same.
As an Ecommerce Associate, you will be responsible for:
Ecommerce Execution - Co-develop and execute the Mattel ANZ eCommerce merchandising plan
- Collaborate with Sales and Marketing teams to develop and execute the eCommerce merchandising strategy, focusing on key retailer and brand priorities using global best practices and local insights.
- Continuously enhance the eCommerce merchandising activation strategy, aligning it with brand and customer priorities while seeking process efficiencies through automation and new tools.
- Oversee the product data and enrichment process across key systems for retailer partners in Australia and New Zealand, ensuring brand integrity and consistency in product display.
- Manage accurate information flow between internal and external stakeholders to meet activation deadlines and facilitate timely asset delivery for retail partners.
- Conduct regular website audits to ensure consistency, accuracy, superior customer experience, and SEO optimization; compare online experiences with offline and assess competition.
- Contribute to eCommerce merchandising strategy by identifying opportunities to position Mattel as a thought leader with retail partners.
- Collaborate with the Insights & Analytics Manager to analyse post-campaign data and integrate insights into future eCommerce strategies.
- Present findings and eCommerce opportunities to wider teams and conduct training for new and existing team members on tools like Salsify.
- Manage the Shop Mattel platform, ensuring stock levels support new product launches and campaigns, while presenting marketing plans and post-campaign results.
- Support global and local teams in preparations for the Mattel Creations launch in 2025.
- Serve as the regional lead for Salsify in ANZ, ensuring effective use by Sales and eCommerce teams, and communicate feedback to global teams while attending regular meetings.
- Roll out Salsify across China, Japan, Southeast Asia, Indonesia, and India, emphasizing its benefits and time-saving features.
- Maintain relationships with regional and global teams, sharing insights and best practices with local teams.
Team Leadership
- Lead, mentor, and manage a direct report (eCommerce coordinator).
- Foster a collaborative and high-performance team environment.
- Lead, coach, and grow the team to develop future leaders.
Qualifications
Experience, knowledge and skills we think the right candidate will hold:
- Tertiary qualified in Digital Marketing, Communications or other business-related disciplines.
- Ecommerce experience desirable, preferably in a B2B environment.
- Strong analytical and problem-solving skills, including the ability to utilize data for accurate analysis and reporting.
- Proficiency in Microsoft Excel.
- Comfortable using Digital Asset Management systems and third-party portals.
- Exceptional attention to detail.
- The ability to thrive in a fast-paced environment, dealing with multiple stakeholders and priorities.
- Effective interpersonal skills, able to develop working relationships at all levels.
Additional Information
Does this sound like you? Are you excited in the opportunity to work with iconic brands and drive commercial success? If so apply now!
Top Skills
What We Do
We are a purpose driven company with a mission to create innovative products and experiences that inspire, entertain, and develop children through play.
We treat play as if the future depends on it — because it does. Play is our language, and we speak to our consumers authentically by representing the world as they see and imagine it.
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Monster High and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies.
Our offerings include film and television content, gaming and digital experiences, music, and live events. We operate in more than 35 locations and our products are sold in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies.
Mattel is recognized for the second year in a row as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators in 2022.
