Digital Journey Optimisation Manager
12-month secondment/max-term opportunity
You are a digital optimisation specialist with a passion for delivering exceptional digital experiences
Join a team committed to super-charged end-to-end digital engagement, powered by compelling personalised content and data-driven customer insights
Do work that matters
Step into a role where your digital savvy and customer-first mindset truly make a difference. As the Digital Journey Optimisation Manager, you’ll be empowered to drive innovative solutions that not only improve digital engagement for our customers, but also elevate business outcomes. Your actions will turn insights into impact, shaping how customers experience our digital platforms every day.
In this position, you’ll be welcomed into a collaborative Chapter that’s dedicated to your growth and success. Working within a high-energy Squad, you’ll focus on optimising digital adoption and engagement for customers. You’ll help to drive the optimisation roadmap plus design, deliver, and refine personalisation strategies for CommBank app, NetBank, and commbank.com.au—seeing your ideas come to life at scale.
See yourself in our team
Within Retail Banking Services (RBS) the Digital Crew drives the strategy and delivery behind CBA’s market leading CommBank app, and its online banking platform NetBank – providing an integral service to over nine million digitally active customers.
You’ll be a part of the Digital Experiences Squad, working as a team alongside a Product Owner, marketing manager, and data analyst to deliver compelling, personalised digital experiences to these customers.
On any given week you will
Bet at the forefront supporting projects that deliver brand-new digital features and experiences via personalised, targeted communications
Own acquisition, engagement, and adoption journeys across the CommBank app, NetBank, and commbank.com.au
Drive end-to-end delivery of key digital experiences, including targeted personalised messaging and A/B experimentation – from ideation to execution and measurement
Prepare regular and ad-hoc reports, and conduct in-depth analysis of key metrics as needed.
Identify and drive key strategic initiatives
We are interested to hear from people who have
A clear customer focus with proven digital and stakeholder management experience
Strong analytical and financial acumen
Experience with the Adobe Platform: Target, Experience Manager, RT-CDP, and Analytics
A passion for using AI and staying informed about current industry trends
Exceptional communication, influencing and negotiating skills
Proven ability to identify new business opportunities and deliver and own a strategy from inception through to execution.
If this sounds like the role for you then we would love to hear from you. Apply today!
We support our people with the flexibility to balance where work is done with at least half their time each month connecting in office. We also have many other flexible working options available including changing start and finish times, part-time arrangements and job share to name a few. Talk to us about how these arrangements might work in the role you’re interested in.
If you're already part of the Commonwealth Bank Group (including Bankwest, x15ventures), you'll need to apply through Sidekick to submit a valid application. We’re keen to support you with the next step in your career.
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