Digital Activation Executive

Posted 6 Days Ago
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Melbourne, Victoria
1-3 Years Experience
AdTech • Marketing Tech
The Role
The Digital Activation Executive role at Spark Foundry involves raising talent within the digital activation team, ensuring top-notch client service, building programmatic media recommendations, implementing campaigns, delivering ad trafficking, reporting with insights, optimizing campaigns, and staying updated on industry trends.
Summary Generated by Built In

Job Description

Spark Foundry is looking for a Digital Activation Executive to join us in Melbourne. We are one of the fastest growing agencies in Australia and the world.

At Spark Foundry our vision is to Fuel Famously Effective Ideas. Famous and Effective. Not one or the other, both. That sounds nice, but to get to famously effective ideas you need some key ingredients.

You need diverse thinkers and diverse thinking. We call this Allsorts. This helps us tackle challenges through different disciplines and perspectives. You need to thrive on the belief that great ideas are only great if they work. It’s not enough to be new, or cool, or interesting. Our solutions need to drive a business result. Everything else is vanity. You need to embrace both the art and the evidence. Right and left. Imagination and activation. Intelligence and technology. Big ideas, forensically measured. 

All that while being a good human? Sound like you? Sound like where you’d like to be? We’d love to meet you.


WHAT BENEFITS DOES SPARK OFFER?

  • Enjoy a comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing through a range of initiatives including Yoga, Meditation, PT, a free subscription to the Calm app and education sessions that cover things like financial wellness, health & nutrition and so much more!
  • Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
  • Our Publicis Liberté flexible working approach and an industry leading parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits
  • A culture of open feedback and support to reach your goals through our My Performance Conversation program
  • Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for advancement and collaboration with our global network


THE PURPOSE OF THIS ROLE

The Digital Activation Executive role is to raise the next line of talent within the digital activation team, whilst ensuring clients are serviced to Spark Foundry standards. DAE’s are judged by their client and technical ability but also their ability to support and train coordinators in their team to ensure a consistent level of service and final product for our clients.

DAEs are expected to take a lead role in client relationships, participating to WIPs and business reviews and supporting their manager for larger client presentations and brief recommendations for clients.


WHAT KEY RESPONSIBILITES DOES THIS ROLE HAVE?

  • Response to client briefs with the support of line manager and building programmatic media recommendations that achieve strong client outcomes.
  • Smooth implementation and delivery of programmatic campaigns
  • Timely and accurate delivery of ad trafficking
  • Accurate and timely reporting, with the development of clear insights and recommendations.
  • Identify and Implement optimisations to ensure campaigns deliver against campaign KPIs.
  • Responsible and Accountable for output of coordinator in your team
  • Programmatic and ad operations experience and knowledge: Be able to operate campaigns and troubleshoot in DSP’s.
  • Understand the programmatic supply chain
  • Experience in data analysis and strong reporting ability
  • Keeps up to date with industry trends and beta products for testing.
  • Passes Google certification as a minimum (CM360 and DV360)


WHAT BEHAVIOURS DOES OUR DREAM DIGITAL ACTIVATIONS EXECUTIVE HAVE?

  • Has a curious nature with a willingness for continuous learning and progression
  • Attention to detail that is second to none
  • Ability to work well in a team and develop strong relationships both internally and externally
  • Strong organisational skills with the ability to juggle multiple tasks
  • Deadline driven and is able to upwards manager the wider team to ensure key deliverables are hit
  • An inquisitive mind who keeps up to date with all relevant industry developments and client relevant changes
  • Possesses the adaptive gene so can adapt to the ever evolving media industry


KEY REQUIREMENTS

  • A University degree or higher education qualifications OR 1-2 years experience in a programmatic or ad operations role in a media agency or in house
  • Experience across the following platforms: Microsoft Office including Word, PowerPoint and Excel
  • Experience using any of the following buying platforms: Google ads, DV360, Amobee, Verizon, TTD, Mediamath
  • Experience using CM360 or any other ad-server for trafficking and reporting purposes.
  • Basic understanding and working knowledge of Australian Media Landscape
  • Relatively good understanding and working knowledge of digital marketing/advertising

 

We recognise balance and difference is important in all business. We encourage you, whatever your background, gender, religion or sexual orientation to apply. If you need other considerations or adjustments please highlight in your application and our Recruiter will be in touch.


WHAT DOES LIFE AT SPARK LOOK LIKE?

We offer progressive flexible working options to everyone at all levels – It’s not a policy. It’s behaviour led and reinforced through our values. Mental health and wellbeing is something we take seriously– It’s championed by our own people internally and is a regular conversation. We have a lot of fun – Even in this virtual world, we are constantly looking at reinventing how we connect with each other.

The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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