Commercial Australia – Regional or Rural Location (Remote-flexible)
Job Title: Australian Strategic Account Manager
Company: Vytelle
Reporting to: Regional Director, Australia, and New Zealand
Direct Reports: None
Location: Southern Australia (Remote)
Status: Full Time
ABOUT VYTELLE
We are a global precision livestock company transforming how cattle producers elevate herd performance. Through our integrated technology platform, we enable generational genetic gains in just a few years – helping producers sustainably deliver more protein with few inputs. At Vytelle, you’ll be part of a team making a measurable impact on the future of global food production.
POSITION AND DUTIES
In your capacity, you will perform duties and responsibilities that are commensurate with your position and such other duties as may be assigned to you from time to time and will report directly to the Regional Director, Australia, and New Zealand.
ROLE OVERVIEW
The Australian Strategic Account Manager will be responsible for the commercial development, sales, and growth of the Vytelle portfolio of products in Southern Australia. Responsibilities include demand creation, managing and developing satellites, on-farm customers and overall relationship management. Additional responsibilities include market opportunity identification, quantification, and prioritisation. Included in this role is administration assistance with the Vytelle lab team in Australia. Critical relationships to this role include: Vytelle Australia Operations Team, Australia Customer Service Manager, NZ Sales Manager along with cross-functional collaboration throughout Vytelle teams.
RESPONSIBILITIES
- Southern Australia demand creation, strategic account management, customer support and achieving revenue and donor targets for Vytelle technology with focus on Vytelle ADVANCE (IVF) in Australia
- Complete quotes, contracts and agreements with clients
- Support and coordinate as needed with the Customer Service team regarding Vytelle Australia Lab management and administrative activities (reports, invoices, etc.). Ownership of Vytelle ADVANCE logistics, planning, calendar and customer communication in conjunction with the lab team as related to Southern Australian customers
- Market Development, expansion, and relationship management of Vytelle ecosystem partners including implant technicians, IVF access points, donor and recipient farms and key industry organisations
- Use of Vytelle tools, content, and value messaging to support sales and customer success
- Market Analysis, tracking and quantification of market size, opportunities, and competitive landscape.
- Develop, maintain, and report on critical scorecard metrics for internal use and partner performance and goal setting
- Local representation and industry events, speaking to build Vytelle brand in Australia
- Use of HubSpot CRM to track and manage lead funnel and account information
90 DAY DELIVERABLES:
Onboarding
- Understand Vytelle ADVANCE IVF technology – lab, OPU, Process, logistics, matings
- Complete key meetings onboarding plan as outlined with key people
- Vytelle tools training – train and have functional familiarity with vytelle.io, PowerBI and HubSpot
- Meet and review business plans with existing strategic accounts: Vytelle satellite partners and large on-farm customers
- Meet and review business plans with access points
Demand Creation
- Review existing leads and pipeline for prioritisation and action
- Review Satellite locations and identify target areas for expansion and short list candidates
Customer Focus
- Dairy Segment: establish and nurture critical relationships in the dairy segment providing recommendations on strategy and tactics for Vytelle leadership
- Southern NSW Beef Breeder Stud Breeder targets: Angus Wagyu
- Stakeholder management: connect and establish role recognition with Holstein Association, Angus Association, Wagyu Association
VYTELLE’S CORE VALUES
- Leadership: Inspire and serve and seek the best in each other
- Endurance: Pacesetter, takes action and realizes results
- Pioneer: Infinitely curious, catalyst and listens for ideas
- Love: Contagious passion for customers and our purpose
- Count on Me: Take accountability, depend on each other, adaptable
- Ability to adopt and adhere to Vytelle’s Foundation: The Common Thread of Integrity, Respect and Trust
In addition to:
- Teamwork: Establish and maintain positive working relationships with others, both internally and externally, to achieve the goals of the Company. Set goals, resolve problems, and make decisions that enhance the Company’s
- Customer Orientation: Anticipate, understand, and respond to the needs of customers to meet or exceed their
- Direction and Decision making: Positively influence others to achieve results that are in the best interests of the Company. Assess situations to determine the importance, urgency, and risks, and make clear decisions are timely and in the best interests of the
SKILLS AND ATTRIBUTES
- Ability to understand, quantify and prioritise market dynamics, opportunities, and barriers to prioritize commercial targets
- Hunt, network, develop lead generation tools and close
- Excellent relationship management skills with the ability to engage, negotiate, motivate, and manage key stakeholders and suppliers
- First-Class communicator and presenter utilising all the latest technologies
EXPERIENCE AND QUALIFICATIONS
- Tertiary qualifications in agriculture, agribusiness or related field or equivalent experience.
- Proven experience in creating business to business partnerships
- Established relationships in the Dairy Sector
- Willingness to travel ~40-50%
- Knowledge & experience of marketing technical products and services for bovine sector in Southern Australia with existing relationships
- Minimum 5 years of client facing experience across the agriculture or animal health sector
