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IPG Mediabrands

Associate Activations Director

Posted 7 Days Ago
Be an Early Applicant
Australia
Mid level
Australia
Mid level
Lead programmatic and social marketing strategies, develop performance marketing culture, manage team operations and client relationships for revenue growth.
The summary above was generated by AI

Why join KINESSO?

  • Largest global digital marketing agency with 6200+ experts across 60 offices globally.
  • Take the time you deserve with unlimited time off (Leave+), birthday, anniversary, monthly wellness days and progressive parental leave policies.
  • A hybrid working model and incredible office culture. with opportunities for global transfers, internal secondments, and travel.
  • Mentorship programs, learning modules and professional skills training to support your career ambitions.
  • Wellness programs including access to an EAP and wellness coaching
  • Agency perks, early finish Fridays, culture club, breakfast, health and wellbeing initiative

As an Associate Director, you are stepping into a larger leadership role to manage all programmatic and social activity and can bring innovative performance solutions to our clients. You will be required to lead all operations, from ensuring quality implementation, providing strategic direction to the team, maintaining the financial health of all performance accounts, scoping projects, and developing your team to become future leaders.

Success in this role is defined by:

  1. People leadership and talent development
  2. Performance marketing culture adoption and growth
  3. Strong collaboration & partnership with client and agency partners
  4. Contribute to the success of the company through revenue growth.

About the role:

  • Support building a performance marketing culture for your team to ensure that they adopt Kinesso products, ways of working and our culture.
  • Keep your Performance team motivated and on track to ensure account deliverables are met including reporting, optimization tactics, quality-checks, and best practice while we adhere to the strategy set.
  • Develop strong relationships with our senior client and agency partner stakeholders aiming for high client satisfaction and retention.
  • Lead of team of Performance Managers and Executives.
  • Liaise with stakeholders to remove roadblocks for your team including access to tools and systems needed in their roles.
  • Accountability for team development; includes utilizing organizational tools such as L&D, creating internal opportunities and challenges for staff, maintaining positive morale, and partnering with People & Culture and Directors on supporting organizational objectives.
  • Manage your teams onboarding and employee experience process.

About you:

  • Previous experience leading Paid media teams across social
  • Great leadership experience and the ability to motivate and inspire your team
  • Large client/spend paid media implementation experience across paid media channels
  • Good stakeholder experience across complex clients and agency partners

About KINESSO

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry.

We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

We value unique backgrounds and experiences to encourage and celebrate diversity. First Nations people, those identifying as LGBTQ+, people of all ages, people with disabilities, and people who are culturally and linguistically diverse are encouraged to apply. Our aim is to create a workforce that reflects the community in which we live.

Top Skills

AI
Analytics
E-Commerce
Paid Media
Performance Marketing

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