Support the Senior Brand Manager by managing NPD, developing marketing plans, coordinating with teams, and monitoring brand performance.
Job Description
Summary
Reporting into the Senior Brand Manager, this 6 month role is within the vital Taste Elevation brand marketing team, spanning the Melbourne and Auckland offices. In this role you will work on iconic brands and local jewels such as Watties & Gravox, helping develop and implement marketing activities to achieve ambitious portfolio growth strategies, backed by global resources and learnings.
You'll be treated as an owner from day one, working in cross-functional teams to drive category success while being supported by a close-knit team who will set you up for success and invest in your growth
Key responsibilities
- Play key roles in taking NPD to market including idea generation, preparation of business plans, P&L management, go to market planning for both AU and NZ, and post launch audits
- Develop and implement annual advertising, POS, publicity and consumer promotion plans for assigned category portfolio
- Liaise with agencies to develop & execute marketing & advertising campaigns
- Monitor brand performance and develop consumer insights through research tools and reporting
- Assist in strategy development including one and three-year plans
- Support annual budgeting, quarterly forecasting and manage monthly A&P spend
- Communicate & coordinate cross-functional teams including Sales, Operations and Management
- Perform assigned tasks in accordance with all Kraft Heinz Food Safety, Environmental, Health and Safety, and Ethical and Human Resources policies, programs and goals.
About you
- Tertiary qualification in Marketing, Communications or related discipline
- Minimum 2+ years in marketing (or marketing related) experience
- Project management capability on NPD, renovation, innovation or advertising
- Ability to analyse and interpret data to make recommendations
- Ability to think strategically and translate this thinking into measurable actions
- Strong presentation and communication skills (written and verbal)
- Proficiency in productivity and collaboration tools such as MS Office (esp. PowerPoint and Excel)
About us
- Hybrid Working - Flexibility around when and where you work
- Pay for Performance - industry leading variable compensation offerings tied to company and individual performance on top of a competitive base salary package
- Parental Leave - paid time off for both primary AND secondary caregivers
- Leave Options - Purchased leave, volunteer leave and LiveWell leave programs to give you even more flexibility to plan your life and spend time on causes that matter
- Great Place to Work certification in Australia
- In House Training Programs
- Corporate Discount Programs & Novated Leasing - Utilize a range of discount programs (gym membership, health insurance, banking) depending on location
#LI-DNI
Location(s)
Freshwater
Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.
Top Skills
Excel
MS Office
PowerPoint
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