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Stanley Black & Decker, Inc.

Assistant Brand Manager

Posted Yesterday
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In-Office
Whitehorse, Victoria, AUS
Junior
In-Office
Whitehorse, Victoria, AUS
Junior
Support the Senior Brand Manager to develop and execute ANZ brand and communication strategies. Plan and deliver promotions, campaigns, product launches, and brand assets. Coordinate omnichannel media, manage agencies, build a 12-month activation calendar, and partner with Product, Trade, Sales, and Training teams to ensure consistent brand execution and event presence.
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Position Title: Assistant Brand Manager
Location: Box Hill/Hybrid
Employment: Permanent Full Time
Come build something that matters.
It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of approximately 43,500 diverse and high-performing professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, BLACK+DECKER®, STANLEY®, CUB CADET®, and HUSTLER®.
The Job:
As the Assistant Brand Manager, you’ll get to:
  • Support the Senior Brand Manager in developing and executing brand and communication strategies across the ANZ region.
  • Help shape strategic and tactical growth plans that strengthen brand awareness, consistency, and market performance.
  • Support the planning and execution of high-impact promotions, campaigns, and new product launches.
  • Develop and maintain brand assets and materials, including catalogues, digital brochures, websites, point-of-sale materials, and branded merchandise.
  • Coordinate omnichannel media activity across digital, social, web, PR, print, radio, and other relevant channels.
  • Build and maintain a rolling 12-month calendar of brand activations and campaigns.
  • Partner with Product, Trade Marketing, Sales, and Training teams to ensure consistent and effective brand execution.
  • Support agency management, including briefing, coordination, and delivery of high-quality outcomes.
  • Assist with brand presence at trade shows, exhibitions, and internal and external events.
About You:
You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. In fact, you embrace it. Wouldn’t it be great if you could do your job and do a world of good? You also have:
  • Experience in brand, product, or channel marketing, ideally within a consumer, industrial, or technology-led environment.
  • Strong project management skills and the ability to coordinate multiple campaigns, launches, and priorities at once.
  • Strong communication and stakeholder management skills, with the ability to work effectively across cross-functional teams and external partners.
  • Strong commercial awareness and an understanding of customer, category, and market dynamics.
  • The ability and desire to work in a fast paced, dynamic environment.
The Details:
You’ll receive a great benefits plan, including:
  • Discounts on Stanley Black & Decker tools and other partner programs.
  • Additional Parental Leave Benefits.
  • Additional leave, including an Annual Mental Health and Wellbeing Day.
  • One day of volunteer leave with Disaster Relief Australia.
  • Access to LinkedIn Learning.
And More:
We want our company to be a place you’ll want to be – and stay. Being part of our team means you’ll get to:
  • Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.
  • Learn: Have access to a wealth of learning resources, including our digital learning portal.
  • Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for a wide range of perspectives and experiences.
  • Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back, and sustainable business practices.
What’s more, you’ll get that pride that comes from empowering makers, doers, protectors, and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We’re visionaries and innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in. Join us!

#LI-Hybrid
.

We Don’t Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 43,500 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are 

We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.

Global Benefits & Perks
You’ll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire. 

What You’ll Also Get

Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development: 
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.

Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

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