Top Adtech Companies in Melbourne (47)
Where are you on your brand journey? Every business that comes to us lands somewhere on the brand journey. From coming up with the name for your business to developing a multi-platform advertising campaign, our skills, experience, and network cover every step of the journey. Think of us as your partner when it comes to managing your brand!
We’re Mash. Your cultural marketing partner. We’ve designed, curated and overseen in-house agency teams for the world’s most revolutionary brands. Our global creative and strategic specialists are cultural insiders—they get your audience because they are your audience. If you’re ready to prioritise big ideas over big offices, being seen over just being serviced, and real cultural fluency over boardroom banter,...
A full service, technology driven influencer marketing agency that plans, executes and reports on influencer programs for brands and agencies. Working with brands and organisations such as governments, Colgate-Palmolive, Kraft Heinz, Engie, Bayer, Asahi and NewsCorp along with other agencies as a specialist partner. With a focus on creativity, brand safety and data transparency for campaigns, Hypetap offers: - Program...
The Brand Power Company is an advertising and marketing company that helps consumer brands drive growth through performance-focused advertising. Its toolkit combines algorithm-powered ad creation, behavioral and copy insights, proprietary zero-party data from millions of people in consumer communities, and trusted branded seals of endorsement. The company delivers testimonial content, messaging, research, and influence solutions across television, digital, and social...
Born to make the best work, brilliantly. We combine craft insight and technology to bring your creative work to life. Hogarth was founded 15 years ago and has grown from a start-up to over 6000 people, across 35 cities worldwide and is now part of the WPP family. Our rapid growth continues to drive us forward making Hogarth an exciting place to...
We see ROI where others don't. We are the only agency that combines creative, data and technology talent with production and procurement expertise to improve your marketing performance and efficiencies. We realise ROI for our clients by enabling them to deliver more engaging, cost-effective and sustainable customer experiences. Find out more, email: [email protected]
In 1948, David Ogilvy founded the agency that would become Ogilvy & Mather. Starting with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world with more than 500 offices and 20,000 staff across 169 cities. Ogilvy South Africa’s origins lie with a small hot shop in Cape Town,...
GroupM is the world’s leading media investment company responsible for more than $50B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology (Choreograph), Investment and Services, all united in vision to shape the next era of media where advertising works better for...
Groupm's Top Stability & Growth Strengths
Strong Market Position & Advantage: The business is consistently positioned as the largest global media investment group by billings, indicating durable scale advantages versus peers. Its breadth across major markets and strong pockets like India support resilience when some regions soften.
Future-Ready Strategy: A multi-year plan emphasizes simplification, cost savings, and increased investment in AI/data capabilities through platforms like WPP Open. The rebrand to WPP Media is framed as part of a broader integration strategy intended to improve competitiveness over the medium term.
Market Expansion: Growth momentum is described as stronger in certain regions, with India cited as a bright spot supported by leadership and new-business traction. This regional outperformance provides an offset to weaker performance elsewhere.
The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. Our mission is to transform media for the benefit of humankind. Our media-buying platform helps brands deliver a more insightful and relevant ad experience for consumers — and sets a new standard for reach, accuracy, and transparency.
The Trade Desk's Top Stability & Growth Strengths
Strong Market Position & Advantage: Industry evaluations consistently place The Trade Desk as the largest independent DSP with notable leadership in CTV. Access to marquee streaming supply such as Netflix and Disney, alongside recognitions from Forrester, Frost & Sullivan, and Gartner, reinforces category strength.
Strategic Partnerships: Premium relationships with Netflix, Disney, and other major media owners extend targeting and measurement options and keep the platform central to premium streaming inventory. Recent announcements confirm expanded programmatic capabilities and identity integrations that deepen joint business plans.
Innovation-Driven Growth: Platform advances such as Kokai AI features, marketplace and deal tools, and the UID2 identity framework are presented as competitive advantages that support advertiser performance. Ongoing product velocity across CTV and commerce media aims to simplify premium buying and strengthen results.
We are COMM (formerly CommCreative). We are a people-driven advertising agency that uses the power of data and art of storytelling to connect brands with their audiences for a more meaningful interaction.
billups is reinventing out-of-home planning and placement for the performance age. Blending art and science, billups leads the industry with patented scientific targeting, accurate out-of-home measurement and an AI-powered recommendation engine. billups supports advertisers, agencies and media owners through services and platform technology that make out-of-home as automated and attributable as the most effective digital ads. With people across the US,...
We’re a leading full service agency, headquartered in Melbourne, and servicing clients right across Australia. Offering comprehensive marketing, tech, and creative solutions. We're a vibrant collective of marketing strategists, tech enthusiasts, and creative visionaries. With our wide-ranging expertise, we're well-equipped to offer a versatile range of services finely tuned to cater to your distinct business needs. Working with small businesses to industry...
Acorn Strategy is an award-winning marketing and communications agency, specialising in smarter, integrated strategies that deliver measurable results. With a global reach and offices in Abu Dhabi, Dubai, Jakarta, Melbourne, and London, we blend insights, creativity, and precision to help organisations flourish, branch out and grow. Founded in 2010, the agency leverages collective senior leadership experience and evidence-based methodologies to...
Our belief in Creativity is always the answer is all about responding brilliantly and profoundly to any problem as if it is a question. We are all about creating ideas of value, through enduring, progressive and pioneering methods, for sustainable, disproportionate and extraordinary outcomes for the country’s most culturally significant brands in the image of humanity.
hipages provides a better, smarter way to connect tradies and homeowners and get the job done well. We are on a mission to make home improvement effortlessly efficient. Our aim is to create a seamless experience for tradies and homeowners in place of the current unreliable - and unproductive - process that makes it a feat of mutual endurance. We build technology...
Merkle is a leading technology-enabled, data-driven customer experience management (CXM) company. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity,...
Merkle's Top Stability & Growth Strengths
Strong Market Position & Advantage: Colleagues are often seen as a category leader in CXM/digital experience, supported by repeated “Leader” placements in analyst assessments (Everest Group PEAK Matrix, IDC MarketScape, Forrester Wave, and Gartner’s DX services positioning via dentsu). High-profile competitive wins like the Samsung Europe CRM transformation appointment reinforce perceived enterprise-grade capability and scale.
Strategic Partnerships: Colleagues are often seen as strongly embedded in major martech/cloud ecosystems, with repeated references to partnerships and deep ties with Adobe, Salesforce, Google, AWS, Pega, Shopify, Airship, and others. Large certification counts (e.g., Salesforce certifications) and partner awards are presented as signals of durable go-to-market channels and delivery capacity.
Resilient & Sustainable Growth: Colleagues are often seen as having scaled meaningfully over time through workforce expansion, acquisitions, and multi-year revenue trajectory references (e.g., moving from earlier milestones to a multi‑billion‑dollar run rate). Ongoing capability launches and practice expansions are framed as maintaining momentum despite limited disclosure of precise, recent year-over-year financials.
We are very excited to share that the strategic pillars in the Tremor International brand portfolio - the combined Amobee and Tremor Video DSP, the Unruly SSP and the Spearad ad server - have rebranded as Nexxen! Encompassing all elements of the Tremor International tech stack – which will now be known as the Nexxen DSP, Nexxen SSP and Nexxen...
Zitcha is the all-channel retail and commerce media technology platform. Our differentiator is a retailer-first approach, creating walled gardens that drive amazing enterprise value. We also deliver advanced campaign reporting to suppliers. Wherever your customers are shopping, we can bring the inventory to your advertisers with ease. For retailers, we're your trusted partner to accelerate your retail media without having...
Who is Nexxen? We can be a one-stop shop for everything digital media advertising. Flexible advertising, unified by data. Nexxen empowers advertisers, agencies, publishers and broadcasters around the world to utilize data and advanced TV in the ways that are most meaningful to them. Our flexible and unified technology stack comprises a demand-side platform (“DSP”) and supply-side platform (“SSP”), with the...
Nexxen's Top Stability & Growth Strengths
Strong Revenue Growth: Company disclosures indicate consistent year-over-year increases in total revenue with record programmatic and CTV results across late 2024 and into 2025. Feedback suggests this momentum is supported by expanding adoption of its platform and growth in key segments like CTV and data/tech licensing.
Profitability: Results show adjusted EBITDA rising with margin expansion, reflecting improved operating leverage and efficiency. Feedback suggests profitability gains are tied to mix shifts toward higher-quality revenue and disciplined execution.
Strategic Partnerships: Reported agreements highlight exclusive smart-TV data access and monetization rights and expanded integrations that deepen CTV distribution and data differentiation. Feedback suggests these partnerships underpin advanced TV growth and reinforce competitive positioning.
Kargo creates breakthrough cross-screen ad experiences for the world’s leading brands and publishers. Every day, our 600+ employees bring the power of their creativity and diversity to radically raising the bar on what mobile, CTV, AI, social, and eCommerce can do to wow consumers and build businesses. Now 20 years strong, Kargo has offices in NYC, Chicago, LA, Dallas, Sydney,...
Kargo's Top Stability & Growth Strengths
Innovation-Driven Growth: The company is expanding product capabilities with attention-based formats, AI-driven tools like Project KERA, and AI-native integrations to create new ad experiences. Acquisitions such as Parsec, StitcherAds, Ziggeo, and VideoByte and reported CTV creative performance indicate ongoing innovation momentum.
Market Expansion: The business is broadening channels from mobile into CTV, social, and emerging AI environments, including new distribution like BeReal and CTV Pause Ads partners. A growing global footprint and active hiring further support continued expansion.
Strong Brand Reputation: Industry accolades and recognition (e.g., MarTech Breakthrough awards) and a public stance around premium, MFA‑free supply strengthen credibility with brands and publishers. Named partnerships and agency pilots of new platforms reinforce its premium, creative-led positioning.
