Top Adtech Companies in Melbourne (42)
You have loved and trusted our brands for over 170 years. We have a clear purpose, to deliver better everyday health with humanity. Our category-leading brands include Sensodyne, Panadol, Centrum, TUMS, Advil, Otrivin and Voltaren. We combine deep human understanding and trusted science to make everyday health more inclusive, more achievable and more sustainable. Want to learn more about us? Follow...
We build strong brands to bring prosperity to the world where we live and work. Founded in 1991, The Brand Agency is a full service, integrated communications company with offices in Perth, Melbourne and Auckland. While we’ve always been about creating strong brands, cultural shifts and market changes demand that we now do it in so many ways, other than just advertising....
We’re Mash. Your cultural marketing partner. We’ve designed, curated and overseen in-house agency teams for the world’s most revolutionary brands. Our global creative and strategic specialists are cultural insiders—they get your audience because they are your audience. If you’re ready to prioritise big ideas over big offices, being seen over just being serviced, and real cultural fluency over boardroom banter,...
billups is reinventing out-of-home planning and placement for the performance age. Blending art and science, billups leads the industry with patented scientific targeting, accurate out-of-home measurement and an AI-powered recommendation engine. billups supports advertisers, agencies and media owners through services and platform technology that make out-of-home as automated and attributable as the most effective digital ads. With people across the US,...
When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and...
Epsilon's Top Stability & Growth Strengths
Strong Market Position & Advantage: Independent analyst evaluations place Epsilon as a Leader in Forrester’s Loyalty Platforms (Q4 2025) and IDC recognizes its clean‑room technology, signaling strength in loyalty and identity‑led activation. CORE ID and its role in retail media (e.g., CitrusAd powered by Epsilon and the John Lewis Partnership expansion) reinforce differentiated positioning.
Investor Backing & Capital Strength: As part of Publicis Groupe, Epsilon benefits from a scaled, growing parent that is actively investing in data and identity, including the definitive agreement to acquire LiveRamp (~$2.17B EV). Group filings and communications emphasize Epsilon’s centrality to an integrated media‑and‑data go‑to‑market.
Strong Revenue Growth: Epsilon finished 2023 at +9.6% organic growth, with management later calling out “almost +10%” for combined media and Epsilon activities in Q3 2024. The broader group reported +5.6% organic growth in 2025 and raised 2026 guidance to +4.5%–+5.0%, providing a supportive growth backdrop for Epsilon’s capabilities.
hipages provides a better, smarter way to connect tradies and homeowners and get the job done well. We are on a mission to make home improvement effortlessly efficient. Our aim is to create a seamless experience for tradies and homeowners in place of the current unreliable - and unproductive - process that makes it a feat of mutual endurance. We build technology...
we are wellcom – innovative, creative content shop and tech-forward, creative production agency in one. We offer a fresh way to make your advertising effective, engaging and measurable – no matter the channel, medium or scale. Our superpower? A unique, holistic approach to creating and producing content. See how it makes collaborating with us seamless, from beginning to end.
Who is Nexxen? We can be a one-stop shop for everything digital media advertising. Flexible advertising, unified by data. Nexxen empowers advertisers, agencies, publishers and broadcasters around the world to utilize data and advanced TV in the ways that are most meaningful to them. Our flexible and unified technology stack comprises a demand-side platform (“DSP”) and supply-side platform (“SSP”), with the...
Nexxen's Top Stability & Growth Strengths
Strong Revenue Growth: Company disclosures indicate consistent year-over-year increases in total revenue with record programmatic and CTV results across late 2024 and into 2025. Feedback suggests this momentum is supported by expanding adoption of its platform and growth in key segments like CTV and data/tech licensing.
Profitability: Results show adjusted EBITDA rising with margin expansion, reflecting improved operating leverage and efficiency. Feedback suggests profitability gains are tied to mix shifts toward higher-quality revenue and disciplined execution.
Strategic Partnerships: Reported agreements highlight exclusive smart-TV data access and monetization rights and expanded integrations that deepen CTV distribution and data differentiation. Feedback suggests these partnerships underpin advanced TV growth and reinforce competitive positioning.
VDX.tv is a global, TV/video advertising technology company that helps brands magnify the magic of their TV ads by connecting the TV with a household member's personal devices and allowing consumers to interact with their TV ads on their phones and other devices. Our solutions are specifically designed to address the unique challenges in each industry vertical. Our mid-funnel video...
Sesimi is a global SaaS Business specialising in advertising and marketing services. Our core competencies revolve around the provision of an intuitive service that automates the creation of brand and retail content. Through our proprietary software and complimentary advertising agency skills we have created a class leading Automated Advertising Platform applicable across a broad range of industries. Sesimi protects your brand,...
Calico is an independent digital agency building websites that perform and relationships that last. We’re Australia’s go-to for sites that use Umbraco CMS, meaning we’re open technology specialists who are excellent at using the best ingredients from third-party systems to create quality web solutions. Our expertise is in using complex technology to make seamless sites that facilitate the good things in life...
We are COMM (formerly CommCreative). We are a people-driven advertising agency that uses the power of data and art of storytelling to connect brands with their audiences for a more meaningful interaction.
VCCP is the challenger network for challenger clients. We are a global integrated communications agency, founded in 2002 on the principles of simplicity, collaboration and un-preciousness. We transform the fortunes of our clients by challenging and disrupting the categories they operate in. VCCP have offices in multiple locations, but work as one office. It's a place where talented people collaborate,...
We’re a leading full service agency, headquartered in Melbourne, and servicing clients right across Australia. Offering comprehensive marketing, tech, and creative solutions. We're a vibrant collective of marketing strategists, tech enthusiasts, and creative visionaries. With our wide-ranging expertise, we're well-equipped to offer a versatile range of services finely tuned to cater to your distinct business needs. Working with small businesses to industry...
Elev8d is a digital marketing agency based in Melbourne that helps small and medium businesses get more from their online presence. We work across four core areas: search engine optimisation, Google Ads management, web design and development, and paid social media advertising. Our approach is built around a simple idea: marketing should produce results you can measure, explained in language you...
GroupM is the world’s leading media investment company responsible for more than $50B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology (Choreograph), Investment and Services, all united in vision to shape the next era of media where advertising works better for...
Groupm's Top Stability & Growth Strengths
Strong Market Position & Advantage: The business is consistently positioned as the largest global media investment group by billings, indicating durable scale advantages versus peers. Its breadth across major markets and strong pockets like India support resilience when some regions soften.
Future-Ready Strategy: A multi-year plan emphasizes simplification, cost savings, and increased investment in AI/data capabilities through platforms like WPP Open. The rebrand to WPP Media is framed as part of a broader integration strategy intended to improve competitiveness over the medium term.
Market Expansion: Growth momentum is described as stronger in certain regions, with India cited as a bright spot supported by leadership and new-business traction. This regional outperformance provides an offset to weaker performance elsewhere.
Where are you on your brand journey? Every business that comes to us lands somewhere on the brand journey. From coming up with the name for your business to developing a multi-platform advertising campaign, our skills, experience, and network cover every step of the journey. Think of us as your partner when it comes to managing your brand!
Merkle is a leading technology-enabled, data-driven customer experience management (CXM) company. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity,...
Merkle's Top Stability & Growth Strengths
Strong Market Position & Advantage: Colleagues are often seen as a category leader in CXM/digital experience, supported by repeated “Leader” placements in analyst assessments (Everest Group PEAK Matrix, IDC MarketScape, Forrester Wave, and Gartner’s DX services positioning via dentsu). High-profile competitive wins like the Samsung Europe CRM transformation appointment reinforce perceived enterprise-grade capability and scale.
Strategic Partnerships: Colleagues are often seen as strongly embedded in major martech/cloud ecosystems, with repeated references to partnerships and deep ties with Adobe, Salesforce, Google, AWS, Pega, Shopify, Airship, and others. Large certification counts (e.g., Salesforce certifications) and partner awards are presented as signals of durable go-to-market channels and delivery capacity.
Resilient & Sustainable Growth: Colleagues are often seen as having scaled meaningfully over time through workforce expansion, acquisitions, and multi-year revenue trajectory references (e.g., moving from earlier milestones to a multi‑billion‑dollar run rate). Ongoing capability launches and practice expansions are framed as maintaining momentum despite limited disclosure of precise, recent year-over-year financials.
